Tools & Wizards About Us

Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 71

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

adnova.com.au

Communications Design – Ad Nova PTY LTD - Greg Judd Design

Page Load Speed

3.9 sec in total

First Response

692 ms

Resources Loaded

3.2 sec

Page Rendered

90 ms

About Website

Click here to check amazing Ad Nova content. Otherwise, check out these important facts you probably never knew about adnova.com.au

Business Communications Design Sydney and Central Coast. Digital and Print Design, Art Direction, Digital Production and Marketing Support across East Coast Australia.

Visit adnova.com.au

Key Findings

We analyzed Adnova.com.au page load time and found that the first response time was 692 ms and then it took 3.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

adnova.com.au performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.2 s

19/100

10%

LCP (Largest Contentful Paint)

Value8.5 s

2/100

25%

SI (Speed Index)

Value7.3 s

29/100

10%

TBT (Total Blocking Time)

Value150 ms

95/100

30%

CLS (Cumulative Layout Shift)

Value0.403

25/100

15%

TTI (Time to Interactive)

Value7.4 s

49/100

10%

Network Requests Diagram

adnova.com.au

692 ms

adnova.com.au

1098 ms

magnific_popup.css

220 ms

animate.css

443 ms

style.min.css

867 ms

Our browser made a total of 24 requests to load all elements on the main page. We found that 75% of them (18 requests) were addressed to the original Adnova.com.au, 21% (5 requests) were made to Use.typekit.net and 4% (1 request) were made to P.typekit.net. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Adnova.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 86.8 kB (29%)

Content Size

299.1 kB

After Optimization

212.3 kB

  • HTML
  • JavaScript
  • CSS

In fact, the total size of Adnova.com.au main page is 299.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Javascripts take 167.6 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 85.7 kB

  • Original 105.0 kB
  • After minification 103.5 kB
  • After compression 19.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 85.7 kB or 82% of the original size.

JavaScript Optimization

-0%

Potential reduce by 184 B

  • Original 167.6 kB
  • After minification 167.6 kB
  • After compression 167.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 874 B

  • Original 26.4 kB
  • After minification 26.3 kB
  • After compression 25.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adnova.com.au has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 12 (67%)

Requests Now

18

After Optimization

6

  • Images
  • JavaScript
  • CSS

The browser has sent 18 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ad Nova. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

adnova.com.au accessibility score

71

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

adnova.com.au best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

adnova.com.au SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adnova.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Adnova.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of PARSED_DOMAIN, but there is no image specified in description. It would be a good idea for the website admin to select a nice image that can properly represent the website in Open Graph data, otherwise the first found image will be taken for this purpose and social media information block will look like this: