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Report Summary

  • 53

    Performance

    Renders faster than
    70% of other websites

  • 35

    Accessibility

    Visual factors better than
    that of 18% of websites

  • 50

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 54

    SEO

    Google-friendlier than
    19% of websites

adrants.com

Marketing, Advertising and Social Media News With Attitude by Steve Hall

Page Load Speed

3.4 sec in total

First Response

58 ms

Resources Loaded

2.5 sec

Page Rendered

793 ms

About Website

Welcome to adrants.com homepage info - get ready to check Adrants best content for United States right away, or after learning these important things about adrants.com

Marketing, Advertising and Social Media News With Attitude by Steve Hall

Visit adrants.com

Key Findings

We analyzed Adrants.com page load time and found that the first response time was 58 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

adrants.com performance score

53

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.7 s

92/100

10%

LCP (Largest Contentful Paint)

Value5.4 s

20/100

25%

SI (Speed Index)

Value3.6 s

87/100

10%

TBT (Total Blocking Time)

Value720 ms

41/100

30%

CLS (Cumulative Layout Shift)

Value0.029

100/100

15%

TTI (Time to Interactive)

Value9.4 s

30/100

10%

Network Requests Diagram

adrants.com

58 ms

adrants.com

236 ms

adrants.css

40 ms

js

70 ms

adsbygoogle.js

220 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 45% of them (30 requests) were addressed to the original Adrants.com, 20% (13 requests) were made to Facebook.com and 14% (9 requests) were made to Static.xx.fbcdn.net. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Adrants.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 90.7 kB (7%)

Content Size

1.3 MB

After Optimization

1.2 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Adrants.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 977.9 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 76.8 kB

  • Original 90.9 kB
  • After minification 60.0 kB
  • After compression 14.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 30.9 kB, which is 34% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.8 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 3.9 kB

  • Original 977.9 kB
  • After minification 974.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Adrants images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 63 B

  • Original 253.5 kB
  • After minification 253.5 kB
  • After compression 253.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-82%

Potential reduce by 10.0 kB

  • Original 12.1 kB
  • After minification 9.8 kB
  • After compression 2.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Adrants.com needs all CSS files to be minified and compressed as it can save up to 10.0 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (43%)

Requests Now

58

After Optimization

33

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 58 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Adrants. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

adrants.com accessibility score

35

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

<input type="image"> elements do not have [alt] text

High

Form elements do not have associated labels

High

Links do not have a discernible name

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

adrants.com best practices score

50

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

High

Page has valid source maps

High

Issues were logged in the Issues panel in Chrome Devtools

SEO Factors

adrants.com SEO score

54

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Adrants.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Adrants.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Adrants. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: