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name

value

score

weighting

FCP (First Contentful Paint)

Value4.1 s

22/100

10%

LCP (Largest Contentful Paint)

Value5.3 s

22/100

25%

SI (Speed Index)

Value4.9 s

66/100

10%

TBT (Total Blocking Time)

Value2,020 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value10.3 s

25/100

10%

advertisingstrategiesinc.com

578 ms

style.min.css

136 ms

styles.css

95 ms

style.css

176 ms

font-inter.css

120 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that 83% of them (15 requests) were addressed to the original Advertisingstrategiesinc.com, 6% (1 request) were made to Google.com and 6% (1 request) were made to Gstatic.com. The less responsive or slowest element that took the longest time to load (578 ms) belongs to the original domain Advertisingstrategiesinc.com.

Content Size

816.2 kB

After Optimization

494.8 kB

In fact, the total size of Advertisingstrategiesinc.com main page is 816.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 321.3 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 37.9 kB

Original 48.2 kB
After minification 45.7 kB
After compression 10.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.9 kB or 79% of the original size.

Image Optimization

-1%

Potential reduce by 2.8 kB

Original 205.7 kB
After minification 202.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Advertising Strategies Inc images are well optimized though.

JavaScript Optimization

-23%

Potential reduce by 73.9 kB

Original 321.3 kB
After minification 310.1 kB
After compression 247.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 73.9 kB or 23% of the original size.

CSS Optimization

-86%

Potential reduce by 206.8 kB

Original 241.0 kB
After minification 206.6 kB
After compression 34.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Advertisingstrategiesinc.com needs all CSS files to be minified and compressed as it can save up to 206.8 kB or 86% of the original size.

Requests Now

After Optimization

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Advertising Strategies Inc. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 9 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.