Tools & Wizards About Us

Report Summary

  • 98

    Performance

    Renders faster than
    95% of other websites

  • 72

    Accessibility

    Visual factors better than
    that of 37% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

allbirds.uk

allbirds.uk - This website is for sale! - allbirds Resources and Information.

Page Load Speed

1.1 sec in total

First Response

200 ms

Resources Loaded

794 ms

Page Rendered

81 ms

About Website

Click here to check amazing Allbirds content. Otherwise, check out these important facts you probably never knew about allbirds.uk

This website is for sale! allbirds.uk is your first and best source for all of the information you’re looking for. From general topics to more of what you would expect to find here, allbirds.uk has it...

Visit allbirds.uk

Key Findings

We analyzed Allbirds.uk page load time and found that the first response time was 200 ms and then it took 875 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

allbirds.uk performance score

98

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.6 s

93/100

10%

LCP (Largest Contentful Paint)

Value2.2 s

95/100

25%

SI (Speed Index)

Value1.8 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.6 s

100/100

10%

Network Requests Diagram

allbirds.uk

200 ms

www.allbirds.uk

563 ms

seal.png

10 ms

bullet_lime.gif

10 ms

Our browser made a total of 4 requests to load all elements on the main page. We found that 50% of them (2 requests) were addressed to the original Allbirds.uk, 50% (2 requests) were made to Img.sedoparking.com. The less responsive or slowest element that took the longest time to load (563 ms) belongs to the original domain Allbirds.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 63.1 kB (83%)

Content Size

76.0 kB

After Optimization

12.9 kB

  • HTML
  • Images

In fact, the total size of Allbirds.uk main page is 76.0 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 5% of websites need less resources to load. HTML takes 55.6 kB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 47.3 kB

  • Original 55.6 kB
  • After minification 51.6 kB
  • After compression 8.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 47.3 kB or 85% of the original size.

Image Optimization

-78%

Potential reduce by 15.8 kB

  • Original 20.4 kB
  • After minification 4.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Allbirds needs image optimization as it can save up to 15.8 kB or 78% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

We found no issues to fix!

Requests Now

2

After Optimization

2

  • Images

The browser has sent 2 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Allbirds. According to our analytics all requests are already optimized.

Network Requests Diagram

Accessibility Review

allbirds.uk accessibility score

72

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

allbirds.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

SEO Factors

allbirds.uk SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Allbirds.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Allbirds.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Allbirds. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: