Report Summary

  • 94

    Performance

    Renders faster than
    93% of other websites

  • 74

    Accessibility

    Visual factors better than
    that of 40% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 67

    SEO

    Google-friendlier than
    26% of websites

alpineicecream.com.au

Alpine Ice Cream | Natural Ice Cream made with Fresh Cream | Ashburton | Melbourne | Victoria | Australia

Page Load Speed

2.6 sec in total

First Response

631 ms

Resources Loaded

1.9 sec

Page Rendered

104 ms

About Website

Click here to check amazing Alpine Ice Cream content. Otherwise, check out these important facts you probably never knew about alpineicecream.com.au

Alpine Ice Cream produces the ultimate icecream, with many flavours available and a range of desserts to choose from you will always be pleasantly surprised by the quality of this ice cream. 47 Karnak...

Visit alpineicecream.com.au

Key Findings

We analyzed Alpineicecream.com.au page load time and found that the first response time was 631 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

alpineicecream.com.au performance score

94

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.9 s

100/100

10%

LCP (Largest Contentful Paint)

Value3.0 s

78/100

25%

SI (Speed Index)

Value2.5 s

97/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.009

100/100

15%

TTI (Time to Interactive)

Value0.9 s

100/100

10%

Network Requests Diagram

alpineicecream.com.au

631 ms

style.css

211 ms

swfobject.js

418 ms

alpine-icecream_background-gradient.jpg

210 ms

alpine-icecream_navigation-spacer.jpg

210 ms

Our browser made a total of 17 requests to load all elements on the main page. We found that all of those requests were addressed to Alpineicecream.com.au and no external sources were called. The less responsive or slowest element that took the longest time to load (838 ms) belongs to the original domain Alpineicecream.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 22.8 kB (9%)

Content Size

245.2 kB

After Optimization

222.3 kB

In fact, the total size of Alpineicecream.com.au main page is 245.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 217.2 kB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 5.2 kB

  • Original 7.2 kB
  • After minification 6.4 kB
  • After compression 1.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 5.2 kB or 73% of the original size.

Image Optimization

-1%

Potential reduce by 2.4 kB

  • Original 217.2 kB
  • After minification 214.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Alpine Ice Cream images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 6.1 kB

  • Original 9.8 kB
  • After minification 9.6 kB
  • After compression 3.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 6.1 kB or 62% of the original size.

CSS Optimization

-83%

Potential reduce by 9.1 kB

  • Original 11.0 kB
  • After minification 9.1 kB
  • After compression 1.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Alpineicecream.com.au needs all CSS files to be minified and compressed as it can save up to 9.1 kB or 83% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

16

After Optimization

16

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Alpine Ice Cream. According to our analytics all requests are already optimized.

Accessibility Review

alpineicecream.com.au accessibility score

74

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

High

<object> elements do not have alternate text

Best Practices

alpineicecream.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

alpineicecream.com.au SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Document uses plugins

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Alpineicecream.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Alpineicecream.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Alpine Ice Cream. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: