Report Summary

  • 73

    Performance

    Renders faster than
    82% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 71

    SEO

    Google-friendlier than
    30% of websites

amazon.ae

Amazon.ae: Shop Online in UAE - Low Prices on Electronics, Fashion, Mobiles, Grocery & more

Page Load Speed

1.5 sec in total

First Response

142 ms

Resources Loaded

1.2 sec

Page Rendered

159 ms

About Website

Visit amazon.ae now to see the best up-to-date Amazon content for United Arab Emirates and also check out these interesting facts you probably never knew about amazon.ae

Find everything you need on Amazon. Low Prices, Fast Shipping & Easy Returns on millions of items in Dubai, Abu Dhabi, UAE. Try Prime for FREE and enjoy unlimited fast and FREE delivery. Shop now and ...

Visit amazon.ae

Key Findings

We analyzed Amazon.ae page load time and found that the first response time was 142 ms and then it took 1.4 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

amazon.ae performance score

73

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value4.0 s

49/100

25%

SI (Speed Index)

Value4.4 s

74/100

10%

TBT (Total Blocking Time)

Value60 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.017

100/100

15%

TTI (Time to Interactive)

Value7.2 s

50/100

10%

Network Requests Diagram

amazon.ae

142 ms

amazon.ae

283 ms

www.amazon.ae

313 ms

11EIQ5IGqaL._RC%7C01e5ncglxyL.css,01lF2n-pPaL.css,412sHz-V95L.css,31ASPyl+r4L.css,01GZEvC5WIL.css,11GEPqXartL.css,01qPl4hxayL.css,01ti0q+221L.css,413Vvv3GONL.css,11TIuySqr6L.css,01Rw4F+QU6L.css,115C34M4eKL.css,01DwiCRvNnL.css,01IdKcBuAdL.css,01dRHIoUjnL.css,21PrVsc9jNL.css,01oDR3IULNL.css,51nGGGD9eHL.css,01XPHJk60-L.css,11yW2wLgbZL.css,01QhqFH8I8L.css,21ZD1QLZ9FL.css,11JRZ3s9niL.css,21wA+jAxKjL.css,112NH+U6IxL.css,218hqIz39PL.css,01CFUgsA-YL.css,31Q6Yb4SLEL.css,116t+WD27UL.css,11uWFHlOmWL.css,11iezfFGyHL.css,11otOAnaYoL.css,01iEw2pcRVL.css,01X+Gu6WK9L.css,21L02xAJfDL.css,116NcDlHDOL.css,01LzHhtXxxL.css,214tZeCEi5L.css,11F00c3NoYL.css,11hvENnYNUL.css,11FRI-QT39L.css,01890+Vwk8L.css,01864Lq457L.css,01cbS3UK11L.css,21F85am0yFL.css,016mfgi+D2L.css,01WslS8q5ML.css,111YFRAP2PL.css,016Sx2kF1+L.css_.css

19 ms

41-WpIOxHtL._RC%7C71k8Hb-USiL.css,51q0bIrdFDL.css,110cRm1b1WL.css,31-P1-9TebL.css,31YZpDCYJPL.css,21pkK7OQMnL.css,41EtvNY2OrL.css,110Nj+wUGYL.css,31OvHRW+XiL.css,01R53xsjpjL.css,11EKggV-DlL.css,415g7iDx4VL.css,11qTzxZ0Y5L.css_.css

33 ms

Our browser made a total of 65 requests to load all elements on the main page. We found that 8% of them (5 requests) were addressed to the original Amazon.ae, 54% (35 requests) were made to Images-eu.ssl-images-amazon.com and 28% (18 requests) were made to M.media-amazon.com. The less responsive or slowest element that took the longest time to load (313 ms) belongs to the original domain Amazon.ae.

Page Optimization Overview & Recommendations

Page size can be reduced by 265.2 kB (29%)

Content Size

903.1 kB

After Optimization

637.9 kB

In fact, the total size of Amazon.ae main page is 903.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 311.6 kB which makes up the majority of the site volume.

HTML Optimization

-71%

Potential reduce by 212.6 kB

  • Original 300.9 kB
  • After minification 294.4 kB
  • After compression 88.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 212.6 kB or 71% of the original size.

Image Optimization

-22%

Potential reduce by 51.9 kB

  • Original 233.1 kB
  • After minification 181.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Amazon needs image optimization as it can save up to 51.9 kB or 22% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 557 B

  • Original 311.6 kB
  • After minification 311.6 kB
  • After compression 311.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 129 B

  • Original 57.4 kB
  • After minification 57.4 kB
  • After compression 57.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Amazon.ae has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 12 (22%)

Requests Now

54

After Optimization

42

The browser has sent 54 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Amazon. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 7 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

amazon.ae accessibility score

100

Accessibility Issues

Best Practices

amazon.ae best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

High

Browser errors were logged to the console

SEO Factors

amazon.ae SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Amazon.ae can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Amazon.ae main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Amazon. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: