Tools & Wizards About Us

Report Summary

  • 13

    Performance

    Renders faster than
    25% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

appletonnissan.com

Bergstrom Nissan of Appleton | A New and Used Dealer Serving Green Bay, Kaukauna, and De Pere Nissan Customers

Page Load Speed

2.8 sec in total

First Response

248 ms

Resources Loaded

2.3 sec

Page Rendered

299 ms

About Website

Visit appletonnissan.com now to see the best up-to-date Appleton Nissan content for United States and also check out these interesting facts you probably never knew about appletonnissan.com

Bergstrom Nissan of Appleton is a preferred dealer serving Green Bay, Kaukauna, and De Pere drivers with sales & leasing, auto repair, collision, parts, accessories, and tires.

Visit appletonnissan.com

Key Findings

We analyzed Appletonnissan.com page load time and found that the first response time was 248 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

appletonnissan.com performance score

13

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.4 s

17/100

10%

LCP (Largest Contentful Paint)

Value4.8 s

30/100

25%

SI (Speed Index)

Value7.0 s

32/100

10%

TBT (Total Blocking Time)

Value8,770 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.797

5/100

15%

TTI (Time to Interactive)

Value23.9 s

1/100

10%

Network Requests Diagram

appletonnissan.com

248 ms

www.appletonnissan.com

606 ms

bundle.css

22 ms

bundle.js

10 ms

findRegion.js

109 ms

Our browser made a total of 72 requests to load all elements on the main page. We found that 14% of them (10 requests) were addressed to the original Appletonnissan.com, 46% (33 requests) were made to Media-cf.assets-cdk.com and 11% (8 requests) were made to Assets.cobaltnitra.com. The less responsive or slowest element that took the longest time to load (606 ms) belongs to the original domain Appletonnissan.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.0 MB (61%)

Content Size

1.7 MB

After Optimization

678.0 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Appletonnissan.com main page is 1.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 852.5 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 191.0 kB

  • Original 230.1 kB
  • After minification 211.8 kB
  • After compression 39.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 191.0 kB or 83% of the original size.

Image Optimization

-3%

Potential reduce by 8.9 kB

  • Original 334.0 kB
  • After minification 325.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Appleton Nissan images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 589.2 kB

  • Original 852.5 kB
  • After minification 771.6 kB
  • After compression 263.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 589.2 kB or 69% of the original size.

CSS Optimization

-84%

Potential reduce by 258.4 kB

  • Original 308.9 kB
  • After minification 277.7 kB
  • After compression 50.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Appletonnissan.com needs all CSS files to be minified and compressed as it can save up to 258.4 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 38 (57%)

Requests Now

67

After Optimization

29

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 67 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Appleton Nissan. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 13 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

appletonnissan.com accessibility score

89

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

appletonnissan.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

appletonnissan.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Appletonnissan.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Appletonnissan.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph data is detected on the main page of Appleton Nissan. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: