Report Summary

  • 52

    Performance

    Renders faster than
    69% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

approvedadviser.com

Financial Advice. Simplified | Find a Local Approved Adviser Now

Page Load Speed

1.6 sec in total

First Response

144 ms

Resources Loaded

1.1 sec

Page Rendered

351 ms

About Website

Welcome to approvedadviser.com homepage info - get ready to check Approved Adviser best content right away, or after learning these important things about approvedadviser.com

It's simple. Find a local approved adviser for financial services, pensions, investments, ISAs, inheritance tax. No obligation advice.

Visit approvedadviser.com

Key Findings

We analyzed Approvedadviser.com page load time and found that the first response time was 144 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

approvedadviser.com performance score

52

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

66/100

10%

LCP (Largest Contentful Paint)

Value5.7 s

16/100

25%

SI (Speed Index)

Value2.7 s

96/100

10%

TBT (Total Blocking Time)

Value590 ms

50/100

30%

CLS (Cumulative Layout Shift)

Value0.003

100/100

15%

TTI (Time to Interactive)

Value10.7 s

22/100

10%

Network Requests Diagram

approvedadviser.com

144 ms

approvedadviser.com

145 ms

style.min.css

97 ms

frontend.css

110 ms

elementor-icons.min.css

345 ms

Our browser made a total of 66 requests to load all elements on the main page. We found that 65% of them (43 requests) were addressed to the original Approvedadviser.com, 5% (3 requests) were made to Googletagmanager.com and 5% (3 requests) were made to Google.com. The less responsive or slowest element that took the longest time to load (394 ms) relates to the external source Smtpjs.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 60.7 kB (13%)

Content Size

455.4 kB

After Optimization

394.7 kB

In fact, the total size of Approvedadviser.com main page is 455.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Javascripts take 227.1 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 40.1 kB

  • Original 50.0 kB
  • After minification 45.6 kB
  • After compression 9.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 40.1 kB or 80% of the original size.

Image Optimization

-7%

Potential reduce by 7.9 kB

  • Original 109.3 kB
  • After minification 101.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Approved Adviser images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 8.3 kB

  • Original 227.1 kB
  • After minification 226.9 kB
  • After compression 218.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-6%

Potential reduce by 4.4 kB

  • Original 69.0 kB
  • After minification 67.0 kB
  • After compression 64.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Approvedadviser.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 43 (70%)

Requests Now

61

After Optimization

18

The browser has sent 61 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Approved Adviser. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 20 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

approvedadviser.com accessibility score

82

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

approvedadviser.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

approvedadviser.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Approvedadviser.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Approvedadviser.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Approved Adviser. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: