Tools & Wizards About Us

Report Summary

  • 29

    Performance

    Renders faster than
    49% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

marketingcorner.americanexpress.com

Merchant Member Benefits | American Express®

Page Load Speed

9.2 sec in total

First Response

444 ms

Resources Loaded

8.5 sec

Page Rendered

287 ms

About Website

Click here to check amazing Marketingcorner American Express content for United States. Otherwise, check out these important facts you probably never knew about marketingcorner.americanexpress.com

At American Express, you're more than a Merchant - you're a Member. Explore the perks, offers, and insights that come with being a Member.

Visit marketingcorner.americanexpress.com

Key Findings

We analyzed Marketingcorner.americanexpress.com page load time and found that the first response time was 444 ms and then it took 8.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

marketingcorner.americanexpress.com performance score

29

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.6 s

14/100

10%

LCP (Largest Contentful Paint)

Value4.9 s

29/100

25%

SI (Speed Index)

Value4.7 s

69/100

10%

TBT (Total Blocking Time)

Value2,070 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.177

68/100

15%

TTI (Time to Interactive)

Value14.8 s

8/100

10%

Network Requests Diagram

marketingcorner.americanexpress.com

444 ms

marketingcorner.americanexpress.com

166 ms

member-benefits.html

464 ms

dls.min.css

44 ms

enterprise.min.490a68accf2e5665d0ef6a5e78973ad7.css

214 ms

Our browser made a total of 42 requests to load all elements on the main page. We found that 5% of them (2 requests) were addressed to the original Marketingcorner.americanexpress.com, 50% (21 requests) were made to Aexp-static.com and 38% (16 requests) were made to Americanexpress.com. The less responsive or slowest element that took the longest time to load (786 ms) relates to the external source Americanexpress.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (57%)

Content Size

2.2 MB

After Optimization

926.1 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Marketingcorner.americanexpress.com main page is 2.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 735.0 kB which makes up the majority of the site volume.

HTML Optimization

-90%

Potential reduce by 480.0 kB

  • Original 535.1 kB
  • After minification 521.3 kB
  • After compression 55.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 480.0 kB or 90% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 506.2 kB
  • After minification 506.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketingcorner American Express images are well optimized though.

JavaScript Optimization

-58%

Potential reduce by 425.8 kB

  • Original 735.0 kB
  • After minification 734.9 kB
  • After compression 309.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 425.8 kB or 58% of the original size.

CSS Optimization

-85%

Potential reduce by 327.5 kB

  • Original 383.0 kB
  • After minification 382.3 kB
  • After compression 55.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketingcorner.americanexpress.com needs all CSS files to be minified and compressed as it can save up to 327.5 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 16 (59%)

Requests Now

27

After Optimization

11

  • Images
  • JavaScript
  • CSS

The browser has sent 27 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketingcorner American Express. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

marketingcorner.americanexpress.com accessibility score

100

Accessibility Issues

Best Practices

marketingcorner.americanexpress.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

marketingcorner.americanexpress.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketingcorner.americanexpress.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Marketingcorner.americanexpress.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Marketingcorner American Express. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: