Access brackenmarketing.com. Bracken | Consulting, Regulatory, Marketing & Analytics for Life Science & Digital Health

name

value

score

weighting

FCP (First Contentful Paint)

Value2.1 s

82/100

10%

LCP (Largest Contentful Paint)

Value6.3 s

10/100

25%

SI (Speed Index)

Value2.5 s

97/100

10%

TBT (Total Blocking Time)

Value610 ms

49/100

30%

CLS (Cumulative Layout Shift)

Value0.008

100/100

15%

TTI (Time to Interactive)

Value12.3 s

15/100

10%

brackenmarketing.com

76 ms

www.thebrackengroup.com

103 ms

_owl.carousel.min.css

205 ms

_owl.theme.default.min.css

225 ms

jquery-1.11.2.js

163 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Brackenmarketing.com, 59% (32 requests) were made to Thebrackengroup.com and 28% (15 requests) were made to 4628766.fs1.hubspotusercontent-na1.net. The less responsive or slowest element that took the longest time to load (713 ms) relates to the external source 4628766.fs1.hubspotusercontent-na1.net.

Content Size

686.4 kB

After Optimization

554.6 kB

In fact, the total size of Brackenmarketing.com main page is 686.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 438.2 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 102.7 kB

Original 117.4 kB
After minification 85.7 kB
After compression 14.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 31.7 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 102.7 kB or 88% of the original size.

Image Optimization

-2%

Potential reduce by 9.0 kB

Original 438.2 kB
After minification 429.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Bracken Marketing images are well optimized though.

JavaScript Optimization

-8%

Potential reduce by 7.3 kB

Original 92.9 kB
After minification 92.9 kB
After compression 85.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-34%

Potential reduce by 12.8 kB

Original 37.9 kB
After minification 37.9 kB
After compression 25.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brackenmarketing.com needs all CSS files to be minified and compressed as it can save up to 12.8 kB or 34% of the original size.

Requests Now

After Optimization

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Bracken Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.