Tools & Wizards About Us

Report Summary

  • 32

    Performance

    Renders faster than
    52% of other websites

  • 73

    Accessibility

    Visual factors better than
    that of 38% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

brandandbeyond.org

No.1 Digital Marketing Agency in Mumbai, India- Brand and Beyond / Consulting LLP

Page Load Speed

13 sec in total

First Response

573 ms

Resources Loaded

11.1 sec

Page Rendered

1.4 sec

About Website

Visit brandandbeyond.org now to see the best up-to-date Brand And Beyond content and also check out these interesting facts you probably never knew about brandandbeyond.org

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Key Findings

We analyzed Brandandbeyond.org page load time and found that the first response time was 573 ms and then it took 12.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

brandandbeyond.org performance score

32

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

33/100

10%

LCP (Largest Contentful Paint)

Value9.1 s

1/100

25%

SI (Speed Index)

Value6.6 s

37/100

10%

TBT (Total Blocking Time)

Value490 ms

59/100

30%

CLS (Cumulative Layout Shift)

Value0.466

19/100

15%

TTI (Time to Interactive)

Value7.7 s

45/100

10%

Network Requests Diagram

brandandbeyond.org

573 ms

bootstrap.min.css

522 ms

fontawesome.css

550 ms

flaticon_digiwize.css

535 ms

pbminfotech-base-icons.css

539 ms

Our browser made a total of 101 requests to load all elements on the main page. We found that 97% of them (98 requests) were addressed to the original Brandandbeyond.org, 2% (2 requests) were made to Fonts.googleapis.com and 1% (1 request) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (4.7 sec) belongs to the original domain Brandandbeyond.org.

Page Optimization Overview & Recommendations

Page size can be reduced by 305.4 kB (7%)

Content Size

4.4 MB

After Optimization

4.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Brandandbeyond.org main page is 4.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 4.0 MB which makes up the majority of the site volume.

HTML Optimization

-92%

Potential reduce by 132.5 kB

  • Original 144.5 kB
  • After minification 75.1 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 69.5 kB, which is 48% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 132.5 kB or 92% of the original size.

Image Optimization

-4%

Potential reduce by 143.8 kB

  • Original 4.0 MB
  • After minification 3.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brand And Beyond images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 2.4 kB

  • Original 143.0 kB
  • After minification 143.0 kB
  • After compression 140.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-20%

Potential reduce by 26.6 kB

  • Original 129.9 kB
  • After minification 113.7 kB
  • After compression 103.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandandbeyond.org needs all CSS files to be minified and compressed as it can save up to 26.6 kB or 20% of the original size.

Requests Breakdown

Number of requests can be reduced by 31 (33%)

Requests Now

94

After Optimization

63

  • Images
  • JavaScript
  • CSS

The browser has sent 94 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brand And Beyond. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

brandandbeyond.org accessibility score

73

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

brandandbeyond.org best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

brandandbeyond.org SEO score

75

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandandbeyond.org can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Brandandbeyond.org main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Brand And Beyond. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: