Tools & Wizards About Us

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 44% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

campbellswines.com.au

Home - Campbells Wines

Page Load Speed

5 sec in total

First Response

710 ms

Resources Loaded

3.6 sec

Page Rendered

729 ms

About Website

Welcome to campbellswines.com.au homepage info - get ready to check Campbells Wines best content for Australia right away, or after learning these important things about campbellswines.com.au

Campbells Wines is a family owned winery established in 1870 and situated in the historic Rutherglen Wine Region in North East Victoria, Australia. Fourth generation brothers Malcolm (viticulturist) a...

Visit campbellswines.com.au

Key Findings

We analyzed Campbellswines.com.au page load time and found that the first response time was 710 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

campbellswines.com.au performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

41/100

10%

LCP (Largest Contentful Paint)

Value17.4 s

0/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value590 ms

50/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value15.1 s

7/100

10%

Network Requests Diagram

campbellswines.com.au

710 ms

www.campbellswines.com.au

1604 ms

jquery.min.js

48 ms

jquery-migrate.min.js

44 ms

cru-woocommerce-groups-api-public.js

97 ms

Our browser made a total of 161 requests to load all elements on the main page. We found that 98% of them (157 requests) were addressed to the original Campbellswines.com.au, 2% (4 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Campbellswines.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 738.3 kB (28%)

Content Size

2.6 MB

After Optimization

1.9 MB

  • HTML
  • Images

In fact, the total size of Campbellswines.com.au main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 1.9 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 570.3 kB

  • Original 693.1 kB
  • After minification 687.3 kB
  • After compression 122.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 570.3 kB or 82% of the original size.

Image Optimization

-9%

Potential reduce by 168.1 kB

  • Original 1.9 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Campbells Wines images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 129 (87%)

Requests Now

149

After Optimization

20

  • Images
  • JavaScript

The browser has sent 149 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Campbells Wines. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 130 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

campbellswines.com.au accessibility score

77

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

campbellswines.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

campbellswines.com.au SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Campbellswines.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Campbellswines.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Campbells Wines. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: