Tools & Wizards About Us

Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

coastalcountry.com

Coastal | Just what the country needs

Page Load Speed

22 sec in total

First Response

140 ms

Resources Loaded

2.8 sec

Page Rendered

19 sec

About Website

Click here to check amazing Coastal Country content for United States. Otherwise, check out these important facts you probably never knew about coastalcountry.com

Coastal has 22 country retail store locations across the Pacific Northwest. Shop dozens of product categories & top brands to support your farm, ranch, and home lifestyle.

Visit coastalcountry.com

Key Findings

We analyzed Coastalcountry.com page load time and found that the first response time was 140 ms and then it took 21.9 sec to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

coastalcountry.com performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

67/100

10%

LCP (Largest Contentful Paint)

Value62.9 s

0/100

25%

SI (Speed Index)

Value18.1 s

0/100

10%

TBT (Total Blocking Time)

Value13,040 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.011

100/100

15%

TTI (Time to Interactive)

Value65.6 s

0/100

10%

Network Requests Diagram

www.coastalcountry.com

140 ms

www.coastalcountry.com

970 ms

gtm.js

107 ms

tracking.js

133 ms

ia.js

132 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 81% of them (65 requests) were addressed to the original Coastalcountry.com, 3% (2 requests) were made to Dk98ddgl0znzm.cloudfront.net and 1% (1 request) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Coastalcountry.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 979.7 kB (6%)

Content Size

17.4 MB

After Optimization

16.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Coastalcountry.com main page is 17.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 16.0 MB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 500.1 kB

  • Original 559.5 kB
  • After minification 484.3 kB
  • After compression 59.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 75.2 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 500.1 kB or 89% of the original size.

Image Optimization

-2%

Potential reduce by 246.8 kB

  • Original 16.0 MB
  • After minification 15.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Coastal Country images are well optimized though.

JavaScript Optimization

-26%

Potential reduce by 232.8 kB

  • Original 896.8 kB
  • After minification 896.8 kB
  • After compression 664.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 232.8 kB or 26% of the original size.

CSS Optimization

-44%

Potential reduce by 125 B

  • Original 287 B
  • After minification 221 B
  • After compression 162 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Coastalcountry.com needs all CSS files to be minified and compressed as it can save up to 125 B or 44% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (33%)

Requests Now

70

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 70 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Coastal Country. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

coastalcountry.com accessibility score

80

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Best Practices

coastalcountry.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Requests the geolocation permission on page load

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

coastalcountry.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Coastalcountry.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Coastalcountry.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Coastal Country. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: