Tools & Wizards About Us

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 71

    Accessibility

    Visual factors better than
    that of 36% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

mediaalist.campaignasia.com

Campaign Asia - Advertising, Marketing, Media, Digital, PR News & more

Page Load Speed

18.3 sec in total

First Response

562 ms

Resources Loaded

17.1 sec

Page Rendered

605 ms

About Website

Visit mediaalist.campaignasia.com now to see the best up-to-date Media Alist Campaign Asia content for India and also check out these interesting facts you probably never knew about mediaalist.campaignasia.com

Campaign Asia reports on an emerging media and has grown to be the authoritative voice of the media, marketing and advertising community in the asia pacific region

Visit mediaalist.campaignasia.com

Key Findings

We analyzed Mediaalist.campaignasia.com page load time and found that the first response time was 562 ms and then it took 17.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

mediaalist.campaignasia.com performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.1 s

1/100

10%

LCP (Largest Contentful Paint)

Value8.9 s

1/100

25%

SI (Speed Index)

Value20.4 s

0/100

10%

TBT (Total Blocking Time)

Value2,090 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.037

100/100

15%

TTI (Time to Interactive)

Value35.8 s

0/100

10%

Network Requests Diagram

mediaalist.campaignasia.com

562 ms

mediaalist.campaignasia.com

1069 ms

www.campaignasia.com

1612 ms

gtm.js

58 ms

tools.min.css

1002 ms

Our browser made a total of 141 requests to load all elements on the main page. We found that 1% of them (2 requests) were addressed to the original Mediaalist.campaignasia.com, 40% (56 requests) were made to Cdn.i.haymarketmedia.asia and 23% (33 requests) were made to Campaignasia.com. The less responsive or slowest element that took the longest time to load (9.8 sec) relates to the external source Cdn.i.haymarketmedia.asia.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.2 MB (22%)

Content Size

10.0 MB

After Optimization

7.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Mediaalist.campaignasia.com main page is 10.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 8.7 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 364.3 kB

  • Original 424.0 kB
  • After minification 423.6 kB
  • After compression 59.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 364.3 kB or 86% of the original size.

Image Optimization

-17%

Potential reduce by 1.4 MB

  • Original 8.7 MB
  • After minification 7.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Media Alist Campaign Asia needs image optimization as it can save up to 1.4 MB or 17% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-42%

Potential reduce by 351.7 kB

  • Original 833.5 kB
  • After minification 832.9 kB
  • After compression 481.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 351.7 kB or 42% of the original size.

CSS Optimization

-24%

Potential reduce by 14.6 kB

  • Original 60.1 kB
  • After minification 60.1 kB
  • After compression 45.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mediaalist.campaignasia.com needs all CSS files to be minified and compressed as it can save up to 14.6 kB or 24% of the original size.

Requests Breakdown

Number of requests can be reduced by 40 (33%)

Requests Now

122

After Optimization

82

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 122 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Media Alist Campaign Asia. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 36 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

mediaalist.campaignasia.com accessibility score

71

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Some elements have a [tabindex] value greater than 0

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

mediaalist.campaignasia.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

mediaalist.campaignasia.com SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mediaalist.campaignasia.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mediaalist.campaignasia.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Media Alist Campaign Asia. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: