Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

datatribe.co.nz

DataTribe - Strategic Digital Analytics Consulting Company | Auckland NZ

Page Load Speed

14.9 sec in total

First Response

2 sec

Resources Loaded

12.3 sec

Page Rendered

637 ms

About Website

Welcome to datatribe.co.nz homepage info - get ready to check Data Tribe best content right away, or after learning these important things about datatribe.co.nz

DataTribe delivers relevant & high quality digital anlaytics that's strategically aligned with your business; driving performance improvement.

Visit datatribe.co.nz

Key Findings

We analyzed Datatribe.co.nz page load time and found that the first response time was 2 sec and then it took 12.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

datatribe.co.nz performance score

0

Network Requests Diagram

datatribe.co.nz

1985 ms

gtm.js

918 ms

style.min.css

918 ms

menu-animation.min.css

731 ms

style.min.css

895 ms

Our browser made a total of 79 requests to load all elements on the main page. We found that 70% of them (55 requests) were addressed to the original Datatribe.co.nz, 13% (10 requests) were made to Gtms.datatribe.co.nz and 8% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (6.8 sec) belongs to the original domain Datatribe.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 130.9 kB (10%)

Content Size

1.3 MB

After Optimization

1.2 MB

In fact, the total size of Datatribe.co.nz main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 111.1 kB

  • Original 128.5 kB
  • After minification 116.9 kB
  • After compression 17.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 111.1 kB or 87% of the original size.

Image Optimization

-1%

Potential reduce by 13.0 kB

  • Original 1.0 MB
  • After minification 990.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Data Tribe images are well optimized though.

JavaScript Optimization

-4%

Potential reduce by 2.6 kB

  • Original 62.4 kB
  • After minification 62.4 kB
  • After compression 59.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 4.2 kB

  • Original 121.2 kB
  • After minification 118.9 kB
  • After compression 117.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Datatribe.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 35 (50%)

Requests Now

70

After Optimization

35

The browser has sent 70 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Data Tribe. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

SEO Factors

datatribe.co.nz SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Datatribe.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Datatribe.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Data Tribe. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: