Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

insight2.dvs.com

DVS | Marketing & Advertising Agency | Grand Rapids, Michigan

Page Load Speed

5.3 sec in total

First Response

308 ms

Resources Loaded

3.6 sec

Page Rendered

1.3 sec

About Website

Click here to check amazing Insight 2 DVS content for United States. Otherwise, check out these important facts you probably never knew about insight2.dvs.com

DVS is a full-service Marketing & Advertising Agency, with a strong focus on Strategic Design + Innovation and a specialization in small & medium-size businesses

Visit insight2.dvs.com

Key Findings

We analyzed Insight2.dvs.com page load time and found that the first response time was 308 ms and then it took 5 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

insight2.dvs.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.6 s

5/100

10%

LCP (Largest Contentful Paint)

Value20.0 s

0/100

25%

SI (Speed Index)

Value24.0 s

0/100

10%

TBT (Total Blocking Time)

Value18,010 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.018

100/100

15%

TTI (Time to Interactive)

Value28.2 s

0/100

10%

Network Requests Diagram

insight2.dvs.com

308 ms

dvs.com

289 ms

aafg_styles.css

309 ms

iworks_position.min.css

122 ms

style.min.css

169 ms

Our browser made a total of 87 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Insight2.dvs.com, 60% (52 requests) were made to Dvs.com and 8% (7 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (709 ms) relates to the external source Dvs.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 711.4 kB (61%)

Content Size

1.2 MB

After Optimization

464.0 kB

In fact, the total size of Insight2.dvs.com main page is 1.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. HTML takes 435.7 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 353.7 kB

  • Original 435.7 kB
  • After minification 424.3 kB
  • After compression 81.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 353.7 kB or 81% of the original size.

Image Optimization

-0%

Potential reduce by 950 B

  • Original 230.8 kB
  • After minification 229.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Insight 2 DVS images are well optimized though.

JavaScript Optimization

-39%

Potential reduce by 45.3 kB

  • Original 116.2 kB
  • After minification 116.0 kB
  • After compression 70.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 45.3 kB or 39% of the original size.

CSS Optimization

-79%

Potential reduce by 311.4 kB

  • Original 392.7 kB
  • After minification 392.5 kB
  • After compression 81.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Insight2.dvs.com needs all CSS files to be minified and compressed as it can save up to 311.4 kB or 79% of the original size.

Requests Breakdown

Number of requests can be reduced by 58 (75%)

Requests Now

77

After Optimization

19

The browser has sent 77 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Insight 2 DVS. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 39 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

insight2.dvs.com accessibility score

76

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

insight2.dvs.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

insight2.dvs.com SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Insight2.dvs.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Insight2.dvs.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Insight 2 DVS. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: