Tools & Wizards About Us

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 90

    Accessibility

    Visual factors better than
    that of 74% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

audipresence.economist.com

The Economist | Independent journalism

Page Load Speed

5.5 sec in total

First Response

14 ms

Resources Loaded

826 ms

Page Rendered

4.6 sec

About Website

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Key Findings

We analyzed Audipresence.economist.com page load time and found that the first response time was 14 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

audipresence.economist.com performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

66/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value10.0 s

9/100

10%

TBT (Total Blocking Time)

Value6,850 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.197

63/100

15%

TTI (Time to Interactive)

Value35.9 s

0/100

10%

Network Requests Diagram

audipresence.economist.com

14 ms

www.economist.com

23 ms

www.economist.com

368 ms

d68a37822ecd12c2.css

42 ms

30605e73dd3f3fe5.css

52 ms

Our browser made a total of 82 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Audipresence.economist.com, 90% (74 requests) were made to Economist.com and 2% (2 requests) were made to Cmp-cdn.p.aws.economist.com. The less responsive or slowest element that took the longest time to load (368 ms) relates to the external source Economist.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 563.0 kB (8%)

Content Size

7.4 MB

After Optimization

6.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Audipresence.economist.com main page is 7.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.7 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 496.0 kB

  • Original 587.4 kB
  • After minification 587.2 kB
  • After compression 91.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 496.0 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 3.1 kB

  • Original 5.7 MB
  • After minification 5.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Audipresence Economist images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 63.8 kB

  • Original 1.1 MB
  • After minification 1.1 MB
  • After compression 1.0 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-1%

Potential reduce by 124 B

  • Original 18.5 kB
  • After minification 18.5 kB
  • After compression 18.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Audipresence.economist.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (35%)

Requests Now

79

After Optimization

51

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Audipresence Economist. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

audipresence.economist.com accessibility score

90

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

audipresence.economist.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

audipresence.economist.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Audipresence.economist.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Audipresence.economist.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Audipresence Economist. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: