Tools & Wizards About Us

Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 75

    Accessibility

    Visual factors better than
    that of 41% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

edinburghcarrental.com

Edinburgh Car Rental - car hire in Edinburgh and the Lothians, vehicle rental in Scotland

Page Load Speed

2.8 sec in total

First Response

290 ms

Resources Loaded

2.3 sec

Page Rendered

200 ms

About Website

Click here to check amazing Edinburgh Car Rental content. Otherwise, check out these important facts you probably never knew about edinburghcarrental.com

Edinburgh Car Rental offers low price car hire at a variety of locations throughout Edinburgh and the Lothians including the City Centre, Edinburgh Airport, Edinburgh Waverley and Newbridge. Get a quo...

Visit edinburghcarrental.com

Key Findings

We analyzed Edinburghcarrental.com page load time and found that the first response time was 290 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

edinburghcarrental.com performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.4 s

37/100

10%

LCP (Largest Contentful Paint)

Value7.8 s

3/100

25%

SI (Speed Index)

Value3.8 s

85/100

10%

TBT (Total Blocking Time)

Value310 ms

77/100

30%

CLS (Cumulative Layout Shift)

Value0.348

32/100

15%

TTI (Time to Interactive)

Value9.0 s

34/100

10%

Network Requests Diagram

edinburghcarrental.com

290 ms

edinburghcarrental.com

320 ms

www.edinburghcarrental.com

486 ms

bootstrap.min.css

62 ms

font-awesome.min.css

54 ms

Our browser made a total of 46 requests to load all elements on the main page. We found that 52% of them (24 requests) were addressed to the original Edinburghcarrental.com, 28% (13 requests) were made to Embed.tawk.to and 9% (4 requests) were made to Stackpath.bootstrapcdn.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Edinburghcarrental.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 71.7 kB (3%)

Content Size

2.5 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Edinburghcarrental.com main page is 2.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 36.4 kB

  • Original 44.2 kB
  • After minification 42.6 kB
  • After compression 7.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.4 kB or 82% of the original size.

Image Optimization

-0%

Potential reduce by 10.2 kB

  • Original 2.3 MB
  • After minification 2.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Edinburgh Car Rental images are well optimized though.

JavaScript Optimization

-12%

Potential reduce by 23.8 kB

  • Original 195.0 kB
  • After minification 195.0 kB
  • After compression 171.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 23.8 kB or 12% of the original size.

CSS Optimization

-29%

Potential reduce by 1.4 kB

  • Original 4.7 kB
  • After minification 4.7 kB
  • After compression 3.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Edinburghcarrental.com needs all CSS files to be minified and compressed as it can save up to 1.4 kB or 29% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (48%)

Requests Now

42

After Optimization

22

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 42 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Edinburgh Car Rental. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

edinburghcarrental.com accessibility score

75

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Best Practices

edinburghcarrental.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

edinburghcarrental.com SEO score

92

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Edinburghcarrental.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Edinburghcarrental.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Edinburgh Car Rental. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: