Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 91% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

eshopbmw.com

BMW Lifestyle e-shop | BMW invelt Praha a Plzeň | invelt eshop

Page Load Speed

5.2 sec in total

First Response

897 ms

Resources Loaded

4 sec

Page Rendered

299 ms

About Website

Visit eshopbmw.com now to see the best up-to-date E Shop BMW content for Czech Republic and also check out these interesting facts you probably never knew about eshopbmw.com

BMW Lifestyle e-shop s oblečením, doplňky, příslušenstvím a pneumatikami pro značky BMW, MINI, BMW Motorrad.

Visit eshopbmw.com

Key Findings

We analyzed Eshopbmw.com page load time and found that the first response time was 897 ms and then it took 4.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

eshopbmw.com performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

33/100

10%

LCP (Largest Contentful Paint)

Value6.7 s

7/100

25%

SI (Speed Index)

Value8.1 s

21/100

10%

TBT (Total Blocking Time)

Value560 ms

52/100

30%

CLS (Cumulative Layout Shift)

Value0.007

100/100

15%

TTI (Time to Interactive)

Value7.3 s

50/100

10%

Network Requests Diagram

eshopbmw.com

897 ms

styles.css

241 ms

widgets.css

219 ms

zjk.css

230 ms

lightbox.css

236 ms

Our browser made a total of 67 requests to load all elements on the main page. We found that 93% of them (62 requests) were addressed to the original Eshopbmw.com, 3% (2 requests) were made to Google-analytics.com and 1% (1 request) were made to Googleadservices.com. The less responsive or slowest element that took the longest time to load (2 sec) belongs to the original domain Eshopbmw.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 630.1 kB (25%)

Content Size

2.6 MB

After Optimization

1.9 MB

In fact, the total size of Eshopbmw.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 1.8 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 74.5 kB

  • Original 85.1 kB
  • After minification 74.8 kB
  • After compression 10.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 10.3 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 74.5 kB or 88% of the original size.

Image Optimization

-1%

Potential reduce by 12.1 kB

  • Original 1.8 MB
  • After minification 1.7 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. E Shop BMW images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 392.4 kB

  • Original 544.4 kB
  • After minification 432.2 kB
  • After compression 152.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 392.4 kB or 72% of the original size.

CSS Optimization

-84%

Potential reduce by 151.1 kB

  • Original 178.9 kB
  • After minification 138.6 kB
  • After compression 27.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Eshopbmw.com needs all CSS files to be minified and compressed as it can save up to 151.1 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (52%)

Requests Now

65

After Optimization

31

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of E Shop BMW. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

eshopbmw.com accessibility score

97

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

eshopbmw.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

eshopbmw.com SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    CS

  • Language Claimed

    CS

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Eshopbmw.com can be misinterpreted by Google and other search engines. Our service has detected that Czech is used on the page, and it matches the claimed language. Our system also found out that Eshopbmw.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of E Shop BMW. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: