Report Summary

  • 0

    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

fashionlane.co.nz

Fashion Lane New Zealand for Best Fashion Deals - Shoes, Jewellery, Dresses & Clothes

Page Load Speed

2.5 sec in total

First Response

871 ms

Resources Loaded

1.5 sec

Page Rendered

56 ms

About Website

Welcome to fashionlane.co.nz homepage info - get ready to check Fashion Lane best content for New Zealand right away, or after learning these important things about fashionlane.co.nz

Find the best fashion sale from ASOS, The Iconic, Surf Stitch, Myer, SABA and many, many more.

Visit fashionlane.co.nz

Key Findings

We analyzed Fashionlane.co.nz page load time and found that the first response time was 871 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster. This domain responded with an error, which can significantly jeopardize Fashionlane.co.nz rating and web reputation

Performance Metrics

fashionlane.co.nz performance score

0

Network Requests Diagram

fashionlane.co.nz

871 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Fashionlane.co.nz and no external sources were called. The less responsive or slowest element that took the longest time to load (871 ms) belongs to the original domain Fashionlane.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 721 B (0%)

Content Size

277.5 kB

After Optimization

276.8 kB

In fact, the total size of Fashionlane.co.nz main page is 277.5 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 228.8 kB which makes up the majority of the site volume.

HTML Optimization

-47%

Potential reduce by 559 B

  • Original 1.2 kB
  • After minification 1.2 kB
  • After compression 642 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 559 B or 47% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 228.8 kB
  • After minification 228.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Fashion Lane images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 162 B

  • Original 21.2 kB
  • After minification 21.1 kB
  • After compression 21.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 26.3 kB
  • After minification 26.3 kB
  • After compression 26.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Fashionlane.co.nz has all CSS files already compressed.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

SEO Factors

fashionlane.co.nz SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Fashionlane.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Fashionlane.co.nz main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Fashion Lane. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: