Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 92

    Accessibility

    Visual factors better than
    that of 78% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

focusadvertising.ie

HOME • Focus Advertising

Page Load Speed

24.9 sec in total

First Response

2.9 sec

Resources Loaded

21.8 sec

Page Rendered

200 ms

About Website

Welcome to focusadvertising.ie homepage info - get ready to check Focus Advertising best content right away, or after learning these important things about focusadvertising.ie

We are a full-service communication agency in the heart of Dublin: award-winning creative, media planning & digital expertise under one roof.

Visit focusadvertising.ie

Key Findings

We analyzed Focusadvertising.ie page load time and found that the first response time was 2.9 sec and then it took 22 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

focusadvertising.ie performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.4 s

2/100

10%

LCP (Largest Contentful Paint)

Value21.6 s

0/100

25%

SI (Speed Index)

Value11.5 s

5/100

10%

TBT (Total Blocking Time)

Value440 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value19.6 s

2/100

10%

Network Requests Diagram

focusadvertising.ie

2910 ms

js

26 ms

wp-emoji-release.min.js

324 ms

style.min.css

562 ms

classic-themes.min.css

239 ms

Our browser made a total of 58 requests to load all elements on the main page. We found that 76% of them (44 requests) were addressed to the original Focusadvertising.ie, 12% (7 requests) were made to Fonts.gstatic.com and 7% (4 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (18.1 sec) belongs to the original domain Focusadvertising.ie.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (9%)

Content Size

12.6 MB

After Optimization

11.5 MB

In fact, the total size of Focusadvertising.ie main page is 12.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 11.3 MB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 43.2 kB

  • Original 54.8 kB
  • After minification 53.9 kB
  • After compression 11.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 43.2 kB or 79% of the original size.

Image Optimization

-1%

Potential reduce by 74.2 kB

  • Original 11.3 MB
  • After minification 11.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Focus Advertising images are well optimized though.

JavaScript Optimization

-75%

Potential reduce by 502.5 kB

  • Original 669.5 kB
  • After minification 633.0 kB
  • After compression 166.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 502.5 kB or 75% of the original size.

CSS Optimization

-87%

Potential reduce by 475.0 kB

  • Original 548.5 kB
  • After minification 487.3 kB
  • After compression 73.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Focusadvertising.ie needs all CSS files to be minified and compressed as it can save up to 475.0 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 28 (60%)

Requests Now

47

After Optimization

19

The browser has sent 47 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Focus Advertising. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 19 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

focusadvertising.ie accessibility score

92

Accessibility Issues

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

focusadvertising.ie best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

focusadvertising.ie SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Focusadvertising.ie can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Focusadvertising.ie main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Focus Advertising. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: