Tools & Wizards About Us

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 76

    Accessibility

    Visual factors better than
    that of 42% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 85

    SEO

    Google-friendlier than
    55% of websites

ginsociety.com

Gin Society | Australia's biggest gin subscription club

Page Load Speed

13.8 sec in total

First Response

3.5 sec

Resources Loaded

9.8 sec

Page Rendered

565 ms

About Website

Welcome to ginsociety.com homepage info - get ready to check Gin Society best content right away, or after learning these important things about ginsociety.com

Gin Society Australia's Biggest Gin Club - The Gin Society is Australia's leading gin subscription members club - every 2 months we indulge our members with an exquisite bottle of artisan gi...

Visit ginsociety.com

Key Findings

We analyzed Ginsociety.com page load time and found that the first response time was 3.5 sec and then it took 10.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

ginsociety.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value8.7 s

0/100

10%

LCP (Largest Contentful Paint)

Value11.4 s

0/100

25%

SI (Speed Index)

Value23.8 s

0/100

10%

TBT (Total Blocking Time)

Value1,460 ms

14/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value36.1 s

0/100

10%

Network Requests Diagram

ginsociety.com

3514 ms

js

57 ms

polyfill.min.js

231 ms

js

45 ms

analytics.js

15 ms

Our browser made a total of 98 requests to load all elements on the main page. We found that 74% of them (73 requests) were addressed to the original Ginsociety.com, 4% (4 requests) were made to Use.typekit.net and 3% (3 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.5 sec) belongs to the original domain Ginsociety.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 204.6 kB (2%)

Content Size

9.1 MB

After Optimization

8.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ginsociety.com main page is 9.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 8.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 130.3 kB

  • Original 156.5 kB
  • After minification 138.0 kB
  • After compression 26.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.5 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 130.3 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 73.0 kB

  • Original 8.4 MB
  • After minification 8.4 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Gin Society images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 925 B

  • Original 169.6 kB
  • After minification 169.5 kB
  • After compression 168.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 390 B

  • Original 347.3 kB
  • After minification 347.3 kB
  • After compression 346.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ginsociety.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 55 (64%)

Requests Now

86

After Optimization

31

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gin Society. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

ginsociety.com accessibility score

76

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

ginsociety.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

ginsociety.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ginsociety.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ginsociety.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Gin Society. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: