Tools & Wizards About Us

Report Summary

  • 47

    Performance

    Renders faster than
    65% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 47% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 74

    SEO

    Google-friendlier than
    31% of websites

goodelf.co.uk

Real Christmas Tree Delivery London & nationwide – Good Elf

Page Load Speed

3 sec in total

First Response

433 ms

Resources Loaded

1.9 sec

Page Rendered

680 ms

About Website

Welcome to goodelf.co.uk homepage info - get ready to check Good Elf best content for United Kingdom right away, or after learning these important things about goodelf.co.uk

Real Christmas trees delivered in London and nationwide. Get your real Christmas tree delivery, installation & decoration done right my the Good Elf!

Visit goodelf.co.uk

Key Findings

We analyzed Goodelf.co.uk page load time and found that the first response time was 433 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

goodelf.co.uk performance score

47

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.9 s

11/100

10%

LCP (Largest Contentful Paint)

Value11.7 s

0/100

25%

SI (Speed Index)

Value6.9 s

33/100

10%

TBT (Total Blocking Time)

Value190 ms

91/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value15.1 s

7/100

10%

Network Requests Diagram

www.goodelf.co.uk

433 ms

bootstrap.min.css

77 ms

option_selection.js

110 ms

jquery.min.js

70 ms

css

69 ms

Our browser made a total of 126 requests to load all elements on the main page. We found that 71% of them (89 requests) were addressed to the original Goodelf.co.uk, 10% (12 requests) were made to Cdn.shopify.com and 5% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (673 ms) belongs to the original domain Goodelf.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 592.7 kB (10%)

Content Size

6.1 MB

After Optimization

5.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Goodelf.co.uk main page is 6.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only a small number of websites need less resources to load. Images take 5.2 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 344.9 kB

  • Original 398.5 kB
  • After minification 244.5 kB
  • After compression 53.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 154.0 kB, which is 39% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 344.9 kB or 87% of the original size.

Image Optimization

-5%

Potential reduce by 243.3 kB

  • Original 5.2 MB
  • After minification 5.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Good Elf images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 914 B

  • Original 328.6 kB
  • After minification 328.6 kB
  • After compression 327.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 3.6 kB

  • Original 192.6 kB
  • After minification 192.5 kB
  • After compression 189.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Goodelf.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 53 (47%)

Requests Now

112

After Optimization

59

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 112 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Good Elf. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 40 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

goodelf.co.uk accessibility score

79

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

goodelf.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

goodelf.co.uk SEO score

74

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Goodelf.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Goodelf.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Good Elf. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: