Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

itison.com

itison: Officially Scotland's Favourite Daily Deals and Events Site

Page Load Speed

2.8 sec in total

First Response

165 ms

Resources Loaded

2.3 sec

Page Rendered

301 ms

About Website

Visit itison.com now to see the best up-to-date Itison content for United Kingdom and also check out these interesting facts you probably never knew about itison.com

Exclusive deals and events that you want to go to.

Visit itison.com

Key Findings

We analyzed Itison.com page load time and found that the first response time was 165 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

itison.com performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.7 s

5/100

10%

LCP (Largest Contentful Paint)

Value11.9 s

0/100

25%

SI (Speed Index)

Value10.2 s

9/100

10%

TBT (Total Blocking Time)

Value2,330 ms

5/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value13.8 s

10/100

10%

Network Requests Diagram

itison.com

165 ms

www.itison.com

524 ms

application-a7b5bd753317891292d89e5ddb279cd768a6b6b5fb414d51c4495abb61a9b8d1.css

95 ms

npc6ixj.js

250 ms

modernizr-1e3798dd65ef7c92a8704a42c59544532247aedd871d229ec2941f09690902da.js

264 ms

Our browser made a total of 40 requests to load all elements on the main page. We found that 5% of them (2 requests) were addressed to the original Itison.com, 25% (10 requests) were made to Use.typekit.net and 23% (9 requests) were made to D1fva8h5kevlby.cloudfront.net. The less responsive or slowest element that took the longest time to load (524 ms) belongs to the original domain Itison.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 388.0 kB (38%)

Content Size

1.0 MB

After Optimization

633.5 kB

In fact, the total size of Itison.com main page is 1.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 527.4 kB which makes up the majority of the site volume.

HTML Optimization

-70%

Potential reduce by 19.2 kB

  • Original 27.4 kB
  • After minification 25.1 kB
  • After compression 8.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.2 kB or 70% of the original size.

Image Optimization

-2%

Potential reduce by 9.4 kB

  • Original 527.4 kB
  • After minification 518.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Itison images are well optimized though.

JavaScript Optimization

-5%

Potential reduce by 3.0 kB

  • Original 57.1 kB
  • After minification 56.9 kB
  • After compression 54.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-87%

Potential reduce by 356.4 kB

  • Original 409.6 kB
  • After minification 404.9 kB
  • After compression 53.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Itison.com needs all CSS files to be minified and compressed as it can save up to 356.4 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (31%)

Requests Now

29

After Optimization

20

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Itison. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

itison.com accessibility score

89

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

itison.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

itison.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Itison.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Itison.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Itison. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: