Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

kiehls.com.br

Finest Apothecary Skincare – Kiehl’s

Page Load Speed

435 ms in total

First Response

145 ms

Resources Loaded

290 ms

Page Rendered

0 ms

About Website

Click here to check amazing Kiehl S content for Brazil. Otherwise, check out these important facts you probably never knew about kiehls.com.br

Discover Kiehl’s skincare, body care and hair care powered by nature and science. Experience our gentle, yet potent solutions for healthy-looking skin.

Visit kiehls.com.br

Key Findings

We analyzed Kiehls.com.br page load time and found that the first response time was 145 ms and then it took 290 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

kiehls.com.br performance score

0

Network Requests Diagram

kiehls.com.br

145 ms

www.kiehls.com

75 ms

v1

64 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that 33% of them (1 request) were addressed to the original Kiehls.com.br, 67% (2 requests) were made to Kiehls.com. The less responsive or slowest element that took the longest time to load (145 ms) belongs to the original domain Kiehls.com.br.

Page Optimization Overview & Recommendations

Page size can be reduced by 462.4 kB (50%)

Content Size

921.9 kB

After Optimization

459.4 kB

In fact, the total size of Kiehls.com.br main page is 921.9 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 844.7 kB which makes up the majority of the site volume.

HTML Optimization

-57%

Potential reduce by 8.8 kB

  • Original 15.5 kB
  • After minification 15.5 kB
  • After compression 6.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 8.8 kB or 57% of the original size.

Image Optimization

-52%

Potential reduce by 437.2 kB

  • Original 844.7 kB
  • After minification 407.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Kiehl S needs image optimization as it can save up to 437.2 kB or 52% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-27%

Potential reduce by 16.5 kB

  • Original 61.7 kB
  • After minification 60.6 kB
  • After compression 45.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 16.5 kB or 27% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

1

After Optimization

1

The browser has sent 1 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Kiehl S. According to our analytics all requests are already optimized.

SEO Factors

kiehls.com.br SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kiehls.com.br can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Kiehls.com.br main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Kiehl S. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: