Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

signup.lotame.com

Lotame | Data Management | Data Solutions | Identity Solutions

Page Load Speed

1.8 sec in total

First Response

17 ms

Resources Loaded

1.3 sec

Page Rendered

477 ms

About Website

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Key Findings

We analyzed Signup.lotame.com page load time and found that the first response time was 17 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

signup.lotame.com performance score

0

Network Requests Diagram

signup.lotame.com

17 ms

signup

5 ms

www.lotame.com

53 ms

lotamecorp.wpengine.com

138 ms

wp-emoji-release.min.js

24 ms

Our browser made a total of 43 requests to load all elements on the main page. We found that 5% of them (2 requests) were addressed to the original Signup.lotame.com, 74% (32 requests) were made to Lotamecorp.wpengine.com and 5% (2 requests) were made to Ssl.google-analytics.com. The less responsive or slowest element that took the longest time to load (663 ms) relates to the external source Lotamecorp.wpengine.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 634.9 kB (49%)

Content Size

1.3 MB

After Optimization

653.9 kB

In fact, the total size of Signup.lotame.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 466.1 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 27.1 kB

  • Original 34.9 kB
  • After minification 30.3 kB
  • After compression 7.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.5 kB, which is 13% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 27.1 kB or 78% of the original size.

Image Optimization

-8%

Potential reduce by 38.8 kB

  • Original 466.1 kB
  • After minification 427.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Signup Lotame images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 282.4 kB

  • Original 452.0 kB
  • After minification 451.9 kB
  • After compression 169.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 282.4 kB or 62% of the original size.

CSS Optimization

-85%

Potential reduce by 286.6 kB

  • Original 335.8 kB
  • After minification 335.7 kB
  • After compression 49.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Signup.lotame.com needs all CSS files to be minified and compressed as it can save up to 286.6 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (44%)

Requests Now

34

After Optimization

19

The browser has sent 34 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Signup Lotame. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

SEO Factors

signup.lotame.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Signup.lotame.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Signup.lotame.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Signup Lotame. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: