Report Summary

  • 9

    Performance

    Renders faster than
    23% of other websites

  • 88

    Accessibility

    Visual factors better than
    that of 68% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

matrixprofessional.co.nz

Hair Color, Hair Care & Hair Styling Products | Matrix

Page Load Speed

3 sec in total

First Response

43 ms

Resources Loaded

2.7 sec

Page Rendered

218 ms

About Website

Visit matrixprofessional.co.nz now to see the best up-to-date Matrix Professional content and also check out these interesting facts you probably never knew about matrixprofessional.co.nz

Browse our range of professional hair color, hair care & hair styling products. Discover conditioners, hair masks, dry shampoos, hair dyes & more.

Visit matrixprofessional.co.nz

Key Findings

We analyzed Matrixprofessional.co.nz page load time and found that the first response time was 43 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

matrixprofessional.co.nz performance score

9

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

16/100

10%

LCP (Largest Contentful Paint)

Value15.2 s

0/100

25%

SI (Speed Index)

Value24.8 s

0/100

10%

TBT (Total Blocking Time)

Value3,870 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.262

47/100

15%

TTI (Time to Interactive)

Value17.6 s

4/100

10%

Network Requests Diagram

matrixprofessional.co.nz

43 ms

www.matrixprofessional.com.au

1765 ms

otSDKStub.js

40 ms

matrix-bundle.css

78 ms

jquery-3.4.1.min.js

60 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that 5% of them (1 request) were addressed to the original Matrixprofessional.co.nz, 70% (14 requests) were made to Matrixprofessional.com.au and 15% (3 requests) were made to Cdn.cookielaw.org. The less responsive or slowest element that took the longest time to load (1.8 sec) relates to the external source Matrixprofessional.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 436.5 kB (38%)

Content Size

1.1 MB

After Optimization

712.9 kB

In fact, the total size of Matrixprofessional.co.nz main page is 1.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Javascripts take 629.3 kB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 232.0 kB

  • Original 261.7 kB
  • After minification 201.8 kB
  • After compression 29.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 59.9 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 232.0 kB or 89% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 12.8 kB
  • After minification 12.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Matrix Professional images are well optimized though.

JavaScript Optimization

-21%

Potential reduce by 129.1 kB

  • Original 629.3 kB
  • After minification 629.3 kB
  • After compression 500.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 129.1 kB or 21% of the original size.

CSS Optimization

-31%

Potential reduce by 75.4 kB

  • Original 245.7 kB
  • After minification 245.7 kB
  • After compression 170.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Matrixprofessional.co.nz needs all CSS files to be minified and compressed as it can save up to 75.4 kB or 31% of the original size.

Requests Breakdown

Number of requests can be reduced by 12 (75%)

Requests Now

16

After Optimization

4

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Matrix Professional. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

matrixprofessional.co.nz accessibility score

88

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

matrixprofessional.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

matrixprofessional.co.nz SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Matrixprofessional.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Matrixprofessional.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Matrix Professional. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: