Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

mercantilehall.com

Mercantile Hall | Wisconsin Wedding Venue | Burlington, WI

Page Load Speed

354 ms in total

First Response

147 ms

Resources Loaded

156 ms

Page Rendered

51 ms

About Website

Click here to check amazing Mercantile Hall content. Otherwise, check out these important facts you probably never knew about mercantilehall.com

Book a tour and see why couples choose Mercantile Hall, an industrial wedding venue located between Milwaukee, Chicago, and Madison, WI.

Visit mercantilehall.com

Key Findings

We analyzed Mercantilehall.com page load time and found that the first response time was 147 ms and then it took 207 ms to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

mercantilehall.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

29/100

10%

LCP (Largest Contentful Paint)

Value15.3 s

0/100

25%

SI (Speed Index)

Value7.4 s

28/100

10%

TBT (Total Blocking Time)

Value1,300 ms

18/100

30%

CLS (Cumulative Layout Shift)

Value0.195

63/100

15%

TTI (Time to Interactive)

Value19.8 s

2/100

10%

Network Requests Diagram

mercantilehall.com

147 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Mercantilehall.com and no external sources were called. The less responsive or slowest element that took the longest time to load (147 ms) belongs to the original domain Mercantilehall.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.5 kB (0%)

Content Size

7.1 MB

After Optimization

7.1 MB

In fact, the total size of Mercantilehall.com main page is 7.1 MB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 6.9 MB which makes up the majority of the site volume.

HTML Optimization

-12%

Potential reduce by 12 B

  • Original 102 B
  • After minification 101 B
  • After compression 90 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12 B or 12% of the original size.

Image Optimization

-0%

Potential reduce by 6.1 kB

  • Original 6.9 MB
  • After minification 6.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mercantile Hall images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 8.6 kB

  • Original 61.7 kB
  • After minification 57.9 kB
  • After compression 53.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 8.6 kB or 14% of the original size.

CSS Optimization

-1%

Potential reduce by 865 B

  • Original 152.2 kB
  • After minification 152.2 kB
  • After compression 151.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mercantilehall.com has all CSS files already compressed.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Review

mercantilehall.com accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

mercantilehall.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

mercantilehall.com SEO score

77

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mercantilehall.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mercantilehall.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Mercantile Hall. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: