Report Summary

  • 43

    Performance

    Renders faster than
    62% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

mercator-publicitor.fr

Mercator (Dunod) : ressources de formation marketing à l'ère de la data et du digital

Page Load Speed

6.1 sec in total

First Response

619 ms

Resources Loaded

5 sec

Page Rendered

406 ms

About Website

Welcome to mercator-publicitor.fr homepage info - get ready to check Mercator Publicitor best content for Morocco right away, or after learning these important things about mercator-publicitor.fr

Ressources numériques de Mercator en marketing, publicité, communication. Lexique du marketing et de la publicité, interviews, quiz, fiches de révision, boîte à outils...

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Key Findings

We analyzed Mercator-publicitor.fr page load time and found that the first response time was 619 ms and then it took 5.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

mercator-publicitor.fr performance score

43

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value7.8 s

0/100

10%

LCP (Largest Contentful Paint)

Value8.8 s

1/100

25%

SI (Speed Index)

Value9.1 s

14/100

10%

TBT (Total Blocking Time)

Value280 ms

81/100

30%

CLS (Cumulative Layout Shift)

Value0.001

100/100

15%

TTI (Time to Interactive)

Value11.6 s

18/100

10%

Network Requests Diagram

www.mercator.fr

619 ms

theme.min.css

173 ms

surcharge.css

256 ms

css2

33 ms

colorbox.css

268 ms

Our browser made a total of 49 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Mercator-publicitor.fr, 6% (3 requests) were made to Sdk.privacy-center.org and 4% (2 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (2 sec) relates to the external source Mercator.fr.

Page Optimization Overview & Recommendations

Page size can be reduced by 149.8 kB (18%)

Content Size

829.8 kB

After Optimization

680.0 kB

In fact, the total size of Mercator-publicitor.fr main page is 829.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 468.5 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 110.4 kB

  • Original 132.3 kB
  • After minification 129.6 kB
  • After compression 21.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 110.4 kB or 83% of the original size.

Image Optimization

-3%

Potential reduce by 13.7 kB

  • Original 468.5 kB
  • After minification 454.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mercator Publicitor images are well optimized though.

JavaScript Optimization

-13%

Potential reduce by 23.5 kB

  • Original 184.9 kB
  • After minification 184.7 kB
  • After compression 161.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 23.5 kB or 13% of the original size.

CSS Optimization

-5%

Potential reduce by 2.3 kB

  • Original 44.2 kB
  • After minification 44.2 kB
  • After compression 41.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mercator-publicitor.fr has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 32 (73%)

Requests Now

44

After Optimization

12

The browser has sent 44 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mercator Publicitor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

mercator-publicitor.fr accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

mercator-publicitor.fr best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

mercator-publicitor.fr SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    FR

  • Language Claimed

    FR

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mercator-publicitor.fr can be misinterpreted by Google and other search engines. Our service has detected that French is used on the page, and it matches the claimed language. Our system also found out that Mercator-publicitor.fr main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Mercator Publicitor. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: