Tools & Wizards About Us

Report Summary

  • 9

    Performance

    Renders faster than
    23% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

mymarketer.co.nz

Home - MyMarketer

Page Load Speed

2.5 sec in total

First Response

51 ms

Resources Loaded

2.3 sec

Page Rendered

190 ms

About Website

Click here to check amazing My Marketer content. Otherwise, check out these important facts you probably never knew about mymarketer.co.nz

MyMarketer is the Marketing Business. We provide outsourced marketing consultants to help NZ businesses with the thinking and doing for their marketing.

Visit mymarketer.co.nz

Key Findings

We analyzed Mymarketer.co.nz page load time and found that the first response time was 51 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

mymarketer.co.nz performance score

9

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

49/100

10%

LCP (Largest Contentful Paint)

Value6.7 s

7/100

25%

SI (Speed Index)

Value7.9 s

23/100

10%

TBT (Total Blocking Time)

Value5,470 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value1

2/100

15%

TTI (Time to Interactive)

Value19.3 s

2/100

10%

Network Requests Diagram

mymarketer.co.nz

51 ms

mymarketer.co.nz

138 ms

style.min.css

118 ms

mediaelementplayer-legacy.min.css

116 ms

wp-mediaelement.min.css

115 ms

Our browser made a total of 88 requests to load all elements on the main page. We found that 60% of them (53 requests) were addressed to the original Mymarketer.co.nz, 10% (9 requests) were made to C0.wp.com and 7% (6 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Mymarketer.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 135.7 kB (9%)

Content Size

1.5 MB

After Optimization

1.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Mymarketer.co.nz main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 777.5 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 126.1 kB

  • Original 149.3 kB
  • After minification 141.6 kB
  • After compression 23.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 126.1 kB or 84% of the original size.

Image Optimization

-0%

Potential reduce by 2 B

  • Original 777.5 kB
  • After minification 777.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. My Marketer images are well optimized though.

JavaScript Optimization

-1%

Potential reduce by 5.4 kB

  • Original 452.2 kB
  • After minification 452.2 kB
  • After compression 446.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 4.2 kB

  • Original 144.4 kB
  • After minification 144.1 kB
  • After compression 140.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mymarketer.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 59 (75%)

Requests Now

79

After Optimization

20

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 79 CSS, Javascripts, AJAX and image requests in order to completely render the main page of My Marketer. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 37 to 1 for JavaScripts and from 24 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

mymarketer.co.nz accessibility score

86

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

mymarketer.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

mymarketer.co.nz SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mymarketer.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Mymarketer.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of My Marketer. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: