Tools & Wizards About Us

Report Summary

  • 35

    Performance

    Renders faster than
    55% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

sandbox.bingads.microsoft.com

Microsoft Advertising | Search Engine Marketing (SEM) & more

Page Load Speed

2.1 sec in total

First Response

147 ms

Resources Loaded

1.6 sec

Page Rendered

354 ms

About Website

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Key Findings

We analyzed Sandbox.bingads.microsoft.com page load time and found that the first response time was 147 ms and then it took 1.9 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

sandbox.bingads.microsoft.com performance score

35

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.7 s

61/100

10%

LCP (Largest Contentful Paint)

Value19.0 s

0/100

25%

SI (Speed Index)

Value4.4 s

75/100

10%

TBT (Total Blocking Time)

Value1,310 ms

18/100

30%

CLS (Cumulative Layout Shift)

Value0.024

100/100

15%

TTI (Time to Interactive)

Value13.2 s

12/100

10%

Network Requests Diagram

sandbox.bingads.microsoft.com

147 ms

sandbox.bingads.microsoft.com

310 ms

fd_si.bingads.microsoft.com

40 ms

sandbox.bingads.microsoft.com

256 ms

fpt.microsoft.com

113 ms

Our browser made a total of 20 requests to load all elements on the main page. We found that 15% of them (3 requests) were addressed to the original Sandbox.bingads.microsoft.com, 50% (10 requests) were made to Resources-si-bingadsms.azureedge.net and 5% (1 request) were made to Fd_si.bingads.microsoft.com. The less responsive or slowest element that took the longest time to load (818 ms) relates to the external source Resources-si-bingadsms.azureedge.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 200.4 kB (27%)

Content Size

753.8 kB

After Optimization

553.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Sandbox.bingads.microsoft.com main page is 753.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 391.3 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 136.3 kB

  • Original 177.0 kB
  • After minification 166.9 kB
  • After compression 40.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 136.3 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 0 B

  • Original 391.3 kB
  • After minification 391.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sandbox Bingads Microsoft images are well optimized though.

JavaScript Optimization

-35%

Potential reduce by 64.0 kB

  • Original 183.5 kB
  • After minification 183.5 kB
  • After compression 119.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 64.0 kB or 35% of the original size.

CSS Optimization

-3%

Potential reduce by 70 B

  • Original 2.0 kB
  • After minification 2.0 kB
  • After compression 2.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Sandbox.bingads.microsoft.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 4 (29%)

Requests Now

14

After Optimization

10

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 14 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sandbox Bingads Microsoft. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 5 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

sandbox.bingads.microsoft.com accessibility score

98

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

sandbox.bingads.microsoft.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

sandbox.bingads.microsoft.com SEO score

86

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sandbox.bingads.microsoft.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Sandbox.bingads.microsoft.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Sandbox Bingads Microsoft. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: