Tools & Wizards About Us

Report Summary

  • 36

    Performance

    Renders faster than
    55% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

nativelift.com

Native Lift - Intelligent Paid Media Advertising for Sponsored Content

Page Load Speed

515 ms in total

First Response

92 ms

Resources Loaded

289 ms

Page Rendered

134 ms

About Website

Visit nativelift.com now to see the best up-to-date Native Lift content and also check out these interesting facts you probably never knew about nativelift.com

Native Lift connects brands and publishers with socially engaged audiences through intelligent, targeted paid media optimization.

Visit nativelift.com

Key Findings

We analyzed Nativelift.com page load time and found that the first response time was 92 ms and then it took 423 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.

Performance Metrics

nativelift.com performance score

36

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.8 s

89/100

10%

LCP (Largest Contentful Paint)

Value17.3 s

0/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value1,010 ms

27/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value12.9 s

13/100

10%

Network Requests Diagram

nativelift.com

92 ms

css2

125 ms

legacy.js

11 ms

modern.js

30 ms

extract-css-runtime-826d4c0be90531811d41-min.en-US.js

31 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that 6% of them (1 request) were addressed to the original Nativelift.com, 61% (11 requests) were made to Assets.squarespace.com and 17% (3 requests) were made to Static1.squarespace.com. The less responsive or slowest element that took the longest time to load (125 ms) relates to the external source Fonts.googleapis.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 285.5 kB (11%)

Content Size

2.6 MB

After Optimization

2.3 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Nativelift.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 1.3 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 27.0 kB

  • Original 35.0 kB
  • After minification 32.3 kB
  • After compression 8.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 27.0 kB or 77% of the original size.

Image Optimization

-20%

Potential reduce by 252.1 kB

  • Original 1.2 MB
  • After minification 997.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Native Lift needs image optimization as it can save up to 252.1 kB or 20% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 6.2 kB

  • Original 1.3 MB
  • After minification 1.3 MB
  • After compression 1.3 MB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-2%

Potential reduce by 123 B

  • Original 7.0 kB
  • After minification 7.0 kB
  • After compression 6.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nativelift.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 11 (69%)

Requests Now

16

After Optimization

5

  • Images
  • JavaScript
  • CSS

The browser has sent 16 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Native Lift. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

nativelift.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

nativelift.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

nativelift.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nativelift.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nativelift.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Native Lift. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: