Tools & Wizards About Us

Report Summary

  • 10

    Performance

    Renders faster than
    23% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 66% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

newlightdigital.com

A New Kind of Digital Marketing Agency — New Light Digital

Page Load Speed

4.9 sec in total

First Response

824 ms

Resources Loaded

3.2 sec

Page Rendered

884 ms

About Website

Visit newlightdigital.com now to see the best up-to-date New Light Digital content and also check out these interesting facts you probably never knew about newlightdigital.com

Flexible digital marketing agency that will help you grow using the latest tools, platforms, and strategies. We care about you and your business.

Visit newlightdigital.com

Key Findings

We analyzed Newlightdigital.com page load time and found that the first response time was 824 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

newlightdigital.com performance score

10

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.4 s

69/100

10%

LCP (Largest Contentful Paint)

Value8.0 s

2/100

25%

SI (Speed Index)

Value10.5 s

8/100

10%

TBT (Total Blocking Time)

Value5,270 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.601

10/100

15%

TTI (Time to Interactive)

Value34.8 s

0/100

10%

Network Requests Diagram

newlightdigital.com

824 ms

gtm.js

65 ms

style.min.css

433 ms

styles.css

338 ms

style.min.css

336 ms

Our browser made a total of 81 requests to load all elements on the main page. We found that 80% of them (65 requests) were addressed to the original Newlightdigital.com, 4% (3 requests) were made to Googletagmanager.com and 2% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Newlightdigital.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 500.7 kB (6%)

Content Size

8.0 MB

After Optimization

7.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Newlightdigital.com main page is 8.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 7.5 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 65.6 kB

  • Original 80.2 kB
  • After minification 69.2 kB
  • After compression 14.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.0 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 65.6 kB or 82% of the original size.

Image Optimization

-6%

Potential reduce by 422.3 kB

  • Original 7.5 MB
  • After minification 7.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. New Light Digital images are well optimized though.

JavaScript Optimization

-3%

Potential reduce by 7.5 kB

  • Original 284.5 kB
  • After minification 284.5 kB
  • After compression 277.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-4%

Potential reduce by 5.3 kB

  • Original 125.7 kB
  • After minification 123.6 kB
  • After compression 120.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Newlightdigital.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 29 (42%)

Requests Now

69

After Optimization

40

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 69 CSS, Javascripts, AJAX and image requests in order to completely render the main page of New Light Digital. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

newlightdigital.com accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

newlightdigital.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

newlightdigital.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Newlightdigital.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Newlightdigital.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of New Light Digital. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: