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Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

noel.com.sg

Online Shop for Flowers, Hampers, Birthday Gift Delivery | Noel Gifts

Page Load Speed

14.4 sec in total

First Response

1.3 sec

Resources Loaded

12.8 sec

Page Rendered

388 ms

About Website

Click here to check amazing Noel content. Otherwise, check out these important facts you probably never knew about noel.com.sg

An award-winning online gift shop in Singapore offering a wide range of gifts from flowers & chocolate to birthday hampers. International delivery available

Visit noel.com.sg

Key Findings

We analyzed Noel.com.sg page load time and found that the first response time was 1.3 sec and then it took 13.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

noel.com.sg performance score

0

Network Requests Diagram

www.noelgifts.com

1271 ms

jquery.fancybox-1.3.4.css

485 ms

jquery.qtip.css

487 ms

noelgifts_new-agoez.css

967 ms

jquery-1.4.3.min.js

1207 ms

Our browser made a total of 108 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Noel.com.sg, 4% (4 requests) were made to Configch2.veinteractive.com and 3% (3 requests) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (5.5 sec) relates to the external source Noelgifts.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (33%)

Content Size

3.7 MB

After Optimization

2.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Noel.com.sg main page is 3.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.5 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 55.7 kB

  • Original 67.7 kB
  • After minification 56.7 kB
  • After compression 12.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.0 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 55.7 kB or 82% of the original size.

Image Optimization

-13%

Potential reduce by 318.4 kB

  • Original 2.5 MB
  • After minification 2.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Noel needs image optimization as it can save up to 318.4 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-76%

Potential reduce by 728.3 kB

  • Original 957.7 kB
  • After minification 698.7 kB
  • After compression 229.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 728.3 kB or 76% of the original size.

CSS Optimization

-84%

Potential reduce by 114.4 kB

  • Original 135.6 kB
  • After minification 109.6 kB
  • After compression 21.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Noel.com.sg needs all CSS files to be minified and compressed as it can save up to 114.4 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 41 (39%)

Requests Now

104

After Optimization

63

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 104 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Noel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

SEO Factors

noel.com.sg SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Noel.com.sg can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Noel.com.sg main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Noel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: