Report Summary

  • 69

    Performance

    Renders faster than
    80% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 88% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

northernlinkpr.com

Northern Link PR Sweden - PR Agency for Nordic Ambitions

Page Load Speed

2.8 sec in total

First Response

266 ms

Resources Loaded

2.1 sec

Page Rendered

527 ms

About Website

Welcome to northernlinkpr.com homepage info - get ready to check Northern Link PR best content right away, or after learning these important things about northernlinkpr.com

Northern Link PR Sweden is a public relations agency with highly skilled communications consultants. Contact us for Swedish or Nordic PR.

Visit northernlinkpr.com

Key Findings

We analyzed Northernlinkpr.com page load time and found that the first response time was 266 ms and then it took 2.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

northernlinkpr.com performance score

69

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

28/100

10%

LCP (Largest Contentful Paint)

Value5.0 s

26/100

25%

SI (Speed Index)

Value4.9 s

65/100

10%

TBT (Total Blocking Time)

Value30 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.012

100/100

15%

TTI (Time to Interactive)

Value4.4 s

84/100

10%

Network Requests Diagram

northernlinkpr.com

266 ms

www.northernlinkpr.se

458 ms

northernlinkpr.se

736 ms

ab973839598da0c954f17afd313e79d9.css

118 ms

f0eda1e1aae6953dd5cf21de9d9ee3da.css

343 ms

Our browser made a total of 27 requests to load all elements on the main page. We found that 4% of them (1 request) were addressed to the original Northernlinkpr.com, 59% (16 requests) were made to Northernlinkpr.se and 26% (7 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (736 ms) relates to the external source Northernlinkpr.se.

Page Optimization Overview & Recommendations

Page size can be reduced by 76.1 kB (46%)

Content Size

166.5 kB

After Optimization

90.4 kB

In fact, the total size of Northernlinkpr.com main page is 166.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. HTML takes 87.8 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 64.6 kB

  • Original 87.8 kB
  • After minification 87.2 kB
  • After compression 23.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 64.6 kB or 74% of the original size.

JavaScript Optimization

-13%

Potential reduce by 7.0 kB

  • Original 55.4 kB
  • After minification 55.4 kB
  • After compression 48.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 7.0 kB or 13% of the original size.

CSS Optimization

-19%

Potential reduce by 4.5 kB

  • Original 23.4 kB
  • After minification 23.4 kB
  • After compression 18.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Northernlinkpr.com needs all CSS files to be minified and compressed as it can save up to 4.5 kB or 19% of the original size.

Requests Breakdown

Number of requests can be reduced by 11 (65%)

Requests Now

17

After Optimization

6

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Northern Link PR. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

northernlinkpr.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

northernlinkpr.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

northernlinkpr.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Northernlinkpr.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Northernlinkpr.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Northern Link PR. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: