Report Summary

  • 63

    Performance

    Renders faster than
    77% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

nzlocalbusinessmarketing.com

Default Web Site Page

Page Load Speed

9 sec in total

First Response

1.8 sec

Resources Loaded

6 sec

Page Rendered

1.3 sec

About Website

Click here to check amazing Nzlocalbusinessmarketing content. Otherwise, check out these important facts you probably never knew about nzlocalbusinessmarketing.com

NZ Local Business Marketing Services - We use online marketing such as web design, design, social media and search optimising to get you more business

Visit nzlocalbusinessmarketing.com

Key Findings

We analyzed Nzlocalbusinessmarketing.com page load time and found that the first response time was 1.8 sec and then it took 7.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

nzlocalbusinessmarketing.com performance score

63

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

40/100

10%

LCP (Largest Contentful Paint)

Value3.9 s

53/100

25%

SI (Speed Index)

Value8.8 s

16/100

10%

TBT (Total Blocking Time)

Value360 ms

72/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.8 s

79/100

10%

Network Requests Diagram

nzlocalbusinessmarketing.com

1777 ms

65e1876e2b09c665b672c107a77003eb.css

1496 ms

dmca_protected_sml_120m.png

25 ms

rocket-loader.min.js

7 ms

cropped-logo.jpg

867 ms

Our browser made a total of 12 requests to load all elements on the main page. We found that 92% of them (11 requests) were addressed to the original Nzlocalbusinessmarketing.com, 8% (1 request) were made to Images.dmca.com. The less responsive or slowest element that took the longest time to load (1.8 sec) belongs to the original domain Nzlocalbusinessmarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 35.4 kB (17%)

Content Size

209.3 kB

After Optimization

173.9 kB

In fact, the total size of Nzlocalbusinessmarketing.com main page is 209.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 30% of websites need less resources to load. Images take 97.7 kB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 26.0 kB

  • Original 33.9 kB
  • After minification 30.0 kB
  • After compression 7.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.9 kB, which is 12% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 26.0 kB or 77% of the original size.

Image Optimization

-10%

Potential reduce by 9.4 kB

  • Original 97.7 kB
  • After minification 88.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Nzlocalbusinessmarketing images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 0 B

  • Original 43.8 kB
  • After minification 43.8 kB
  • After compression 43.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 33.8 kB
  • After minification 33.8 kB
  • After compression 33.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Nzlocalbusinessmarketing.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 3 (33%)

Requests Now

9

After Optimization

6

The browser has sent 9 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Nzlocalbusinessmarketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 4 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

nzlocalbusinessmarketing.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

nzlocalbusinessmarketing.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

nzlocalbusinessmarketing.com SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Nzlocalbusinessmarketing.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Nzlocalbusinessmarketing.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Nzlocalbusinessmarketing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: