Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 61

    Accessibility

    Visual factors better than
    that of 27% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

outdoorgear.co.uk

OutdoorGear UK Ltd

Page Load Speed

2.5 sec in total

First Response

216 ms

Resources Loaded

1.7 sec

Page Rendered

593 ms

About Website

Visit outdoorgear.co.uk now to see the best up-to-date Outdoor Gear content for United Kingdom and also check out these interesting facts you probably never knew about outdoorgear.co.uk

OutdoorGear stocks a wide range of outdoor clothing and equipment. All at great prices, low delivery costs and friendly customer service.

Visit outdoorgear.co.uk

Key Findings

We analyzed Outdoorgear.co.uk page load time and found that the first response time was 216 ms and then it took 2.2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

outdoorgear.co.uk performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

25/100

10%

LCP (Largest Contentful Paint)

Value6.8 s

7/100

25%

SI (Speed Index)

Value7.1 s

31/100

10%

TBT (Total Blocking Time)

Value3,560 ms

1/100

30%

CLS (Cumulative Layout Shift)

Value0.115

86/100

15%

TTI (Time to Interactive)

Value11.3 s

19/100

10%

Network Requests Diagram

outdoorgear.co.uk

216 ms

outdoorgear.co.uk

593 ms

theme-bundle.polyfills.js

87 ms

theme-bundle.head_async.js

89 ms

css

91 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 4% of them (2 requests) were addressed to the original Outdoorgear.co.uk, 38% (20 requests) were made to Fonts.gstatic.com and 36% (19 requests) were made to Cdn11.bigcommerce.com. The less responsive or slowest element that took the longest time to load (606 ms) relates to the external source Cdn11.bigcommerce.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 303.8 kB (19%)

Content Size

1.6 MB

After Optimization

1.3 MB

In fact, the total size of Outdoorgear.co.uk main page is 1.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 292.9 kB

  • Original 333.1 kB
  • After minification 265.5 kB
  • After compression 40.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 67.6 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 292.9 kB or 88% of the original size.

Image Optimization

-0%

Potential reduce by 288 B

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Outdoor Gear images are well optimized though.

JavaScript Optimization

-7%

Potential reduce by 10.6 kB

  • Original 144.6 kB
  • After minification 144.6 kB
  • After compression 134.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 15 (50%)

Requests Now

30

After Optimization

15

The browser has sent 30 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Outdoor Gear. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

outdoorgear.co.uk accessibility score

61

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

outdoorgear.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

outdoorgear.co.uk SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Outdoorgear.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Outdoorgear.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Outdoor Gear. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: