Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

outreachmedia.ca

Digital Marketing & Online Advertising Solutions | OutReach

Page Load Speed

2.8 sec in total

First Response

721 ms

Resources Loaded

1.9 sec

Page Rendered

218 ms

About Website

Click here to check amazing Out Reach Media content for Canada. Otherwise, check out these important facts you probably never knew about outreachmedia.ca

A full service digital marketing agency providing professional marketing, media & advertising solutions to those looking to expand their digital footprint.

Visit outreachmedia.ca

Key Findings

We analyzed Outreachmedia.ca page load time and found that the first response time was 721 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

outreachmedia.ca performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.2 s

3/100

10%

LCP (Largest Contentful Paint)

Value6.5 s

9/100

25%

SI (Speed Index)

Value9.0 s

14/100

10%

TBT (Total Blocking Time)

Value830 ms

35/100

30%

CLS (Cumulative Layout Shift)

Value0.309

38/100

15%

TTI (Time to Interactive)

Value16.0 s

6/100

10%

Network Requests Diagram

outreachmedia.ca

721 ms

style.min.css

23 ms

video-container.min.css

60 ms

mapbox-gl.css

83 ms

mapbox-gl-geocoder.css

78 ms

Our browser made a total of 76 requests to load all elements on the main page. We found that 79% of them (60 requests) were addressed to the original Outreachmedia.ca, 8% (6 requests) were made to Api.mapbox.com and 5% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (721 ms) belongs to the original domain Outreachmedia.ca.

Page Optimization Overview & Recommendations

Page size can be reduced by 114.5 kB (8%)

Content Size

1.5 MB

After Optimization

1.4 MB

In fact, the total size of Outreachmedia.ca main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 70.6 kB

  • Original 84.8 kB
  • After minification 79.6 kB
  • After compression 14.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 70.6 kB or 83% of the original size.

Image Optimization

-1%

Potential reduce by 9.9 kB

  • Original 1.0 MB
  • After minification 1.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Out Reach Media images are well optimized though.

JavaScript Optimization

-6%

Potential reduce by 18.6 kB

  • Original 320.9 kB
  • After minification 320.9 kB
  • After compression 302.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-25%

Potential reduce by 15.4 kB

  • Original 61.3 kB
  • After minification 61.3 kB
  • After compression 45.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Outreachmedia.ca needs all CSS files to be minified and compressed as it can save up to 15.4 kB or 25% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (48%)

Requests Now

71

After Optimization

37

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Out Reach Media. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 17 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

outreachmedia.ca accessibility score

83

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

outreachmedia.ca best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

outreachmedia.ca SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Outreachmedia.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Outreachmedia.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Out Reach Media. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: