Tools & Wizards About Us

Report Summary

  • 17

    Performance

    Renders faster than
    32% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 100

    SEO

    Google-friendlier than
    94% of websites

prettylittlething.com.au

Women's Fashion Clothing & Dresses | PrettyLittleThing AUS

Page Load Speed

28.5 sec in total

First Response

9.3 sec

Resources Loaded

18.8 sec

Page Rendered

413 ms

About Website

Visit prettylittlething.com.au now to see the best up-to-date Pretty Little Thing content for Australia and also check out these interesting facts you probably never knew about prettylittlething.com.au

Shop the latest women's fashion at PrettyLittleThing. Hit refresh on your wardrobe and discover thousands of this season's must-have looks online at PLT.

Visit prettylittlething.com.au

Key Findings

We analyzed Prettylittlething.com.au page load time and found that the first response time was 9.3 sec and then it took 19.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

prettylittlething.com.au performance score

17

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value14.0 s

0/100

25%

SI (Speed Index)

Value20.5 s

0/100

10%

TBT (Total Blocking Time)

Value11,480 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.105

88/100

15%

TTI (Time to Interactive)

Value23.2 s

1/100

10%

Network Requests Diagram

www.prettylittlething.com.au

9264 ms

ruxitagentjs_ICA7NVfhqrux_10295240705110949.js

9244 ms

ebba34f5ce890f78.css

195 ms

10e060398fb18d34.css

201 ms

14f015d1820245a1.css

201 ms

Our browser made a total of 47 requests to load all elements on the main page. We found that 6% of them (3 requests) were addressed to the original Prettylittlething.com.au, 91% (43 requests) were made to Cdn-skin.prettylittlething.com and 2% (1 request) were made to S.go-mpulse.net. The less responsive or slowest element that took the longest time to load (9.3 sec) belongs to the original domain Prettylittlething.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 556.5 kB (80%)

Content Size

693.3 kB

After Optimization

136.8 kB

  • HTML
  • JavaScript

In fact, the total size of Prettylittlething.com.au main page is 693.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. HTML takes 469.7 kB which makes up the majority of the site volume.

HTML Optimization

-89%

Potential reduce by 418.5 kB

  • Original 469.7 kB
  • After minification 469.6 kB
  • After compression 51.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 418.5 kB or 89% of the original size.

JavaScript Optimization

-62%

Potential reduce by 138.0 kB

  • Original 223.6 kB
  • After minification 222.9 kB
  • After compression 85.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 138.0 kB or 62% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (81%)

Requests Now

43

After Optimization

8

  • Images
  • JavaScript
  • CSS

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pretty Little Thing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

prettylittlething.com.au accessibility score

98

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Best Practices

prettylittlething.com.au best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

prettylittlething.com.au SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Prettylittlething.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Prettylittlething.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Pretty Little Thing. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: