Tools & Wizards About Us

Report Summary

  • 51

    Performance

    Renders faster than
    69% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 49% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

purelogo.com

PureLogo, Inc | Promotional Products & Branded Apparel: Home

Page Load Speed

2.5 sec in total

First Response

438 ms

Resources Loaded

1.9 sec

Page Rendered

151 ms

About Website

Welcome to purelogo.com homepage info - get ready to check Pure Logo best content right away, or after learning these important things about purelogo.com

PureLogo, Inc. Best selection of promotional items, apparel and corporate gifts. Let us earn your business with our 1st class service and low prices.

Visit purelogo.com

Key Findings

We analyzed Purelogo.com page load time and found that the first response time was 438 ms and then it took 2 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

purelogo.com performance score

51

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value7.2 s

5/100

25%

SI (Speed Index)

Value5.3 s

59/100

10%

TBT (Total Blocking Time)

Value150 ms

94/100

30%

CLS (Cumulative Layout Shift)

Value0.242

51/100

15%

TTI (Time to Interactive)

Value7.2 s

51/100

10%

Network Requests Diagram

www.purelogo.com

438 ms

bootstrap.min.css

78 ms

flexslider.css

116 ms

font-awesome.min.css

149 ms

slick.css

152 ms

Our browser made a total of 80 requests to load all elements on the main page. We found that 98% of them (78 requests) were addressed to the original Purelogo.com, 1% (1 request) were made to Fonts.googleapis.com and 1% (1 request) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (864 ms) belongs to the original domain Purelogo.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 219.6 kB (16%)

Content Size

1.3 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Purelogo.com main page is 1.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 66.6 kB

  • Original 78.4 kB
  • After minification 70.4 kB
  • After compression 11.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 66.6 kB or 85% of the original size.

Image Optimization

-9%

Potential reduce by 93.9 kB

  • Original 1.0 MB
  • After minification 938.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Pure Logo images are well optimized though.

JavaScript Optimization

-24%

Potential reduce by 33.0 kB

  • Original 136.9 kB
  • After minification 136.6 kB
  • After compression 103.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 33.0 kB or 24% of the original size.

CSS Optimization

-31%

Potential reduce by 26.0 kB

  • Original 84.0 kB
  • After minification 84.0 kB
  • After compression 58.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purelogo.com needs all CSS files to be minified and compressed as it can save up to 26.0 kB or 31% of the original size.

Requests Breakdown

Number of requests can be reduced by 21 (29%)

Requests Now

73

After Optimization

52

  • Images
  • JavaScript
  • CSS

The browser has sent 73 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Pure Logo. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

purelogo.com accessibility score

80

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

purelogo.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

purelogo.com SEO score

82

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purelogo.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purelogo.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Pure Logo. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: