Tools & Wizards About Us

Report Summary

  • 75

    Performance

    Renders faster than
    83% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 86% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 91

    SEO

    Google-friendlier than
    70% of websites

purplecow.digital

PurpleCow Digital Marketing Agency in Australia

Page Load Speed

24.9 sec in total

First Response

487 ms

Resources Loaded

13.4 sec

Page Rendered

11 sec

About Website

Click here to check amazing Purple Cow content for India. Otherwise, check out these important facts you probably never knew about purplecow.digital

PurpleCow is a full-service digital marketing agency in Australia, providing whitehat SEO services, webcare maintenance, website design services and many more.

Visit purplecow.digital

Key Findings

We analyzed Purplecow.digital page load time and found that the first response time was 487 ms and then it took 24.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

purplecow.digital performance score

75

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value3.8 s

55/100

25%

SI (Speed Index)

Value6.2 s

43/100

10%

TBT (Total Blocking Time)

Value50 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.0 s

88/100

10%

Network Requests Diagram

purplecow.digital

487 ms

purplecow.digital

1121 ms

79c4ce1d1f450e2ad489967c8df3b9e6.css

699 ms

Hero-Img.png

647 ms

Bottom-shapes.svg

648 ms

Our browser made a total of 77 requests to load all elements on the main page. We found that all of those requests were addressed to Purplecow.digital and no external sources were called. The less responsive or slowest element that took the longest time to load (5.8 sec) belongs to the original domain Purplecow.digital.

Page Optimization Overview & Recommendations

Page size can be reduced by 372.1 kB (6%)

Content Size

5.9 MB

After Optimization

5.5 MB

  • HTML
  • Images
  • CSS

In fact, the total size of Purplecow.digital main page is 5.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 5.3 MB which makes up the majority of the site volume.

HTML Optimization

-86%

Potential reduce by 353.5 kB

  • Original 409.6 kB
  • After minification 409.1 kB
  • After compression 56.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 353.5 kB or 86% of the original size.

Image Optimization

-0%

Potential reduce by 18.6 kB

  • Original 5.3 MB
  • After minification 5.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Purple Cow images are well optimized though.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 178.0 kB
  • After minification 178.0 kB
  • After compression 178.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Purplecow.digital has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 16 (22%)

Requests Now

72

After Optimization

56

  • Images
  • CSS

The browser has sent 72 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Purple Cow. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

purplecow.digital accessibility score

95

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

purplecow.digital best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

purplecow.digital SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Purplecow.digital can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Purplecow.digital main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Purple Cow. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: