Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 84

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

quickfiredigital.co.uk

Quickfire Digital - Shopify & Shopify Plus Ecommerce Agency

Page Load Speed

8.1 sec in total

First Response

1.1 sec

Resources Loaded

5.9 sec

Page Rendered

1.1 sec

About Website

Welcome to quickfiredigital.co.uk homepage info - get ready to check Quickfire Digital best content right away, or after learning these important things about quickfiredigital.co.uk

Quickfire Digital help ambitious e-commerce brands scale by developing Shopify & Shopify Plus websites as well as supporting ongoing growth strategies.

Visit quickfiredigital.co.uk

Key Findings

We analyzed Quickfiredigital.co.uk page load time and found that the first response time was 1.1 sec and then it took 7 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

quickfiredigital.co.uk performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

16/100

10%

LCP (Largest Contentful Paint)

Value6.6 s

8/100

25%

SI (Speed Index)

Value12.9 s

2/100

10%

TBT (Total Blocking Time)

Value780 ms

37/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value17.5 s

4/100

10%

Network Requests Diagram

quickfiredigital.co.uk

1055 ms

www.quickfiredigital.com

3140 ms

uc.js

55 ms

sb-instagram.min.css

36 ms

pa-frontend-93be4fe97.min.css

305 ms

Our browser made a total of 117 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Quickfiredigital.co.uk, 92% (108 requests) were made to Quickfiredigital.com and 1% (1 request) were made to Consent.cookiebot.com. The less responsive or slowest element that took the longest time to load (3.1 sec) relates to the external source Quickfiredigital.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 369.6 kB (21%)

Content Size

1.8 MB

After Optimization

1.4 MB

In fact, the total size of Quickfiredigital.co.uk main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 982.9 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 218.6 kB

  • Original 247.6 kB
  • After minification 234.7 kB
  • After compression 28.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 218.6 kB or 88% of the original size.

Image Optimization

-5%

Potential reduce by 46.2 kB

  • Original 982.9 kB
  • After minification 936.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Quickfire Digital images are well optimized though.

JavaScript Optimization

-23%

Potential reduce by 97.3 kB

  • Original 414.8 kB
  • After minification 414.4 kB
  • After compression 317.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 97.3 kB or 23% of the original size.

CSS Optimization

-5%

Potential reduce by 7.6 kB

  • Original 154.0 kB
  • After minification 151.9 kB
  • After compression 146.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Quickfiredigital.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 76 (70%)

Requests Now

108

After Optimization

32

The browser has sent 108 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Quickfire Digital. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 41 to 1 for JavaScripts and from 37 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

quickfiredigital.co.uk accessibility score

84

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

quickfiredigital.co.uk best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

quickfiredigital.co.uk SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Quickfiredigital.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Quickfiredigital.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Quickfire Digital. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: