Report Summary

  • 22

    Performance

    Renders faster than
    40% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 82

    SEO

    Google-friendlier than
    44% of websites

rmmarketing.co.uk

Promotional Products and Branded Gifts | AMT Marketing Ltd

Page Load Speed

3.9 sec in total

First Response

181 ms

Resources Loaded

3.2 sec

Page Rendered

530 ms

About Website

Welcome to rmmarketing.co.uk homepage info - get ready to check Rm Marketing best content right away, or after learning these important things about rmmarketing.co.uk

AMT Marketing is a leading UK supplier of promotional products, printed items, promotional gifts and branded merchandise. Call us for marketing gift ideas.

Visit rmmarketing.co.uk

Key Findings

We analyzed Rmmarketing.co.uk page load time and found that the first response time was 181 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

rmmarketing.co.uk performance score

22

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

40/100

10%

LCP (Largest Contentful Paint)

Value20.1 s

0/100

25%

SI (Speed Index)

Value12.4 s

3/100

10%

TBT (Total Blocking Time)

Value1,990 ms

8/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value23.5 s

1/100

10%

Network Requests Diagram

rmmarketing.co.uk

181 ms

amtmarketing.com

429 ms

www.amtmarketing.com

612 ms

9hqtxkn5jhenjnm1ukfn-a.styles.css

228 ms

js

58 ms

Our browser made a total of 95 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Rmmarketing.co.uk, 81% (77 requests) were made to Amtmarketing.com and 5% (5 requests) were made to Youtube.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Amtmarketing.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 884.8 kB (28%)

Content Size

3.2 MB

After Optimization

2.3 MB

In fact, the total size of Rmmarketing.co.uk main page is 3.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 132.9 kB

  • Original 158.1 kB
  • After minification 158.1 kB
  • After compression 25.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 132.9 kB or 84% of the original size.

Image Optimization

-21%

Potential reduce by 490.8 kB

  • Original 2.3 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Rm Marketing needs image optimization as it can save up to 490.8 kB or 21% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-40%

Potential reduce by 261.2 kB

  • Original 653.7 kB
  • After minification 653.7 kB
  • After compression 392.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 261.2 kB or 40% of the original size.

CSS Optimization

-0%

Potential reduce by 0 B

  • Original 59.2 kB
  • After minification 59.2 kB
  • After compression 59.2 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Rmmarketing.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 41 (47%)

Requests Now

87

After Optimization

46

The browser has sent 87 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Rm Marketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 33 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

rmmarketing.co.uk accessibility score

82

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

[aria-hidden="true"] elements contain focusable descendents

High

ARIA input fields do not have accessible names

High

Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

rmmarketing.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

rmmarketing.co.uk SEO score

82

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Rmmarketing.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Rmmarketing.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Rm Marketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: