Tools & Wizards About Us

Report Summary

  • 40

    Performance

    Renders faster than
    59% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 80% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 92

    SEO

    Google-friendlier than
    74% of websites

shopperinsightconference.com

Shopper Insight Conference | London | 13th February 2025

Page Load Speed

6.6 sec in total

First Response

1.3 sec

Resources Loaded

4.2 sec

Page Rendered

1.2 sec

About Website

Welcome to shopperinsightconference.com homepage info - get ready to check Shopper Insight Conference best content right away, or after learning these important things about shopperinsightconference.com

Maximise Activation In-Store & Online, Drive Category Growth & Elevate Engagement To Monetise Shopper Insights & Behaviours For Cutting-Edge Category Management & Lucrative Marketing Strategies - All ...

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Key Findings

We analyzed Shopperinsightconference.com page load time and found that the first response time was 1.3 sec and then it took 5.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

shopperinsightconference.com performance score

40

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value11.1 s

0/100

25%

SI (Speed Index)

Value8.1 s

21/100

10%

TBT (Total Blocking Time)

Value450 ms

63/100

30%

CLS (Cumulative Layout Shift)

Value0.008

100/100

15%

TTI (Time to Interactive)

Value11.3 s

19/100

10%

Network Requests Diagram

shopperinsightconference.com

1296 ms

cookieblocker.min.css

208 ms

style.min.css

320 ms

theme.min.css

325 ms

frontend-lite.min.css

461 ms

Our browser made a total of 92 requests to load all elements on the main page. We found that 64% of them (59 requests) were addressed to the original Shopperinsightconference.com, 26% (24 requests) were made to Fonts.gstatic.com and 7% (6 requests) were made to R1.dotdigital-pages.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Shopperinsightconference.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 645.3 kB (21%)

Content Size

3.1 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Shopperinsightconference.com main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.6 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 131.2 kB

  • Original 157.9 kB
  • After minification 151.4 kB
  • After compression 26.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 131.2 kB or 83% of the original size.

Image Optimization

-19%

Potential reduce by 474.8 kB

  • Original 2.6 MB
  • After minification 2.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Shopper Insight Conference needs image optimization as it can save up to 474.8 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-7%

Potential reduce by 20.7 kB

  • Original 293.7 kB
  • After minification 293.7 kB
  • After compression 273.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-19%

Potential reduce by 18.6 kB

  • Original 96.2 kB
  • After minification 96.2 kB
  • After compression 77.6 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shopperinsightconference.com needs all CSS files to be minified and compressed as it can save up to 18.6 kB or 19% of the original size.

Requests Breakdown

Number of requests can be reduced by 45 (70%)

Requests Now

64

After Optimization

19

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 64 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shopper Insight Conference. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 23 to 1 for JavaScripts and from 24 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

shopperinsightconference.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

shopperinsightconference.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

shopperinsightconference.com SEO score

92

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shopperinsightconference.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Shopperinsightconference.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Shopper Insight Conference. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: