Tools & Wizards About Us

Report Summary

  • 19

    Performance

    Renders faster than
    36% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 97

    SEO

    Google-friendlier than
    91% of websites

sportsdirect.com.my

Sports Direct Malaysia - The UK's No 1 Sports Retailer

Page Load Speed

4.6 sec in total

First Response

521 ms

Resources Loaded

2.4 sec

Page Rendered

1.7 sec

About Website

Click here to check amazing Sports Direct content for Malaysia. Otherwise, check out these important facts you probably never knew about sportsdirect.com.my

Your one stop sport shop for the biggest brands - browse trainers for Men, Women & Kids. Plus sports fashion, clothing & accessories.

Visit sportsdirect.com.my

Key Findings

We analyzed Sportsdirect.com.my page load time and found that the first response time was 521 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

sportsdirect.com.my performance score

19

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

28/100

10%

LCP (Largest Contentful Paint)

Value8.7 s

1/100

25%

SI (Speed Index)

Value11.8 s

4/100

10%

TBT (Total Blocking Time)

Value4,520 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value16.8 s

5/100

10%

Network Requests Diagram

www.sportsdirect.com.my

521 ms

f23cfbe39e1d0936.css

126 ms

bcdc86086666a22f.css

108 ms

adf45993871c8a4a.css

86 ms

8a916cc857a12121.css

410 ms

Our browser made a total of 100 requests to load all elements on the main page. We found that 56% of them (56 requests) were addressed to the original Sportsdirect.com.my, 42% (42 requests) were made to Cdn.media.amplience.net and 1% (1 request) were made to S.go-mpulse.net. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Sportsdirect.com.my.

Page Optimization Overview & Recommendations

Page size can be reduced by 592.7 kB (33%)

Content Size

1.8 MB

After Optimization

1.2 MB

  • HTML
  • Images

In fact, the total size of Sportsdirect.com.my main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 590.9 kB

  • Original 677.5 kB
  • After minification 677.3 kB
  • After compression 86.6 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 590.9 kB or 87% of the original size.

Image Optimization

-0%

Potential reduce by 1.8 kB

  • Original 1.1 MB
  • After minification 1.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Sports Direct images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 54 (55%)

Requests Now

98

After Optimization

44

  • Images
  • JavaScript
  • CSS

The browser has sent 98 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sports Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 38 to 1 for JavaScripts and from 18 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

sportsdirect.com.my accessibility score

100

Accessibility Issues

Best Practices

sportsdirect.com.my best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

sportsdirect.com.my SEO score

97

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sportsdirect.com.my can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Sportsdirect.com.my main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Sports Direct. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: