Tools & Wizards About Us

Report Summary

  • 21

    Performance

    Renders faster than
    39% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 51% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

standardmediaindex.com

Standard Media Index | Decision Grade Ad Spend Data

Page Load Speed

4.2 sec in total

First Response

140 ms

Resources Loaded

3.5 sec

Page Rendered

505 ms

About Website

Welcome to standardmediaindex.com homepage info - get ready to check Standard Media Index best content for United States right away, or after learning these important things about standardmediaindex.com

Standard Media Index is the most trusted source of advertising pricing and spend data in the marketplace. Rely on data straight from the source.

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Key Findings

We analyzed Standardmediaindex.com page load time and found that the first response time was 140 ms and then it took 4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

standardmediaindex.com performance score

21

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.6 s

32/100

10%

LCP (Largest Contentful Paint)

Value14.7 s

0/100

25%

SI (Speed Index)

Value11.0 s

6/100

10%

TBT (Total Blocking Time)

Value2,190 ms

6/100

30%

CLS (Cumulative Layout Shift)

Value0.048

99/100

15%

TTI (Time to Interactive)

Value17.2 s

4/100

10%

Network Requests Diagram

standardmediaindex.com

140 ms

www.standardmediaindex.com

109 ms

style.min.css

215 ms

name_directory.css

188 ms

style.css

219 ms

Our browser made a total of 139 requests to load all elements on the main page. We found that 83% of them (116 requests) were addressed to the original Standardmediaindex.com, 4% (6 requests) were made to Fonts.gstatic.com and 1% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Standardmediaindex.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 394.1 kB (17%)

Content Size

2.3 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Standardmediaindex.com main page is 2.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.1 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 112.0 kB

  • Original 135.2 kB
  • After minification 131.5 kB
  • After compression 23.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 112.0 kB or 83% of the original size.

Image Optimization

-13%

Potential reduce by 275.6 kB

  • Original 2.1 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Standard Media Index needs image optimization as it can save up to 275.6 kB or 13% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-15%

Potential reduce by 6.4 kB

  • Original 43.7 kB
  • After minification 43.7 kB
  • After compression 37.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 6.4 kB or 15% of the original size.

Requests Breakdown

Number of requests can be reduced by 75 (59%)

Requests Now

127

After Optimization

52

  • Images
  • JavaScript
  • CSS

The browser has sent 127 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Standard Media Index. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 52 to 1 for JavaScripts and from 25 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

standardmediaindex.com accessibility score

81

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best Practices

standardmediaindex.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

standardmediaindex.com SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Standardmediaindex.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Standardmediaindex.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Standard Media Index. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: