Tools & Wizards About Us

Report Summary

  • 20

    Performance

    Renders faster than
    37% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 61% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    80% of websites

  • 84

    SEO

    Google-friendlier than
    52% of websites

thinkkaleidoscope.com

Packaging Design & Brand Design Consulting Firm Chicago, IL

Page Load Speed

6 sec in total

First Response

87 ms

Resources Loaded

5.6 sec

Page Rendered

311 ms

About Website

Visit thinkkaleidoscope.com now to see the best up-to-date Thinkkaleidoscope content for United States and also check out these interesting facts you probably never knew about thinkkaleidoscope.com

Kaleidoscope is an independent brand consultancy that integrates brand strategy, packaging design & prototyping to solve complex business challenges that deliver tangible results.

Visit thinkkaleidoscope.com

Key Findings

We analyzed Thinkkaleidoscope.com page load time and found that the first response time was 87 ms and then it took 5.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 80% of websites can load faster.

Performance Metrics

thinkkaleidoscope.com performance score

20

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value6.5 s

2/100

10%

LCP (Largest Contentful Paint)

Value14.8 s

0/100

25%

SI (Speed Index)

Value14.9 s

1/100

10%

TBT (Total Blocking Time)

Value510 ms

57/100

30%

CLS (Cumulative Layout Shift)

Value0.622

10/100

15%

TTI (Time to Interactive)

Value14.7 s

8/100

10%

Network Requests Diagram

thinkkaleidoscope.com

87 ms

www.thinkkaleidoscope.com

3144 ms

style.min.css

126 ms

js

62 ms

gtm.js

42 ms

Our browser made a total of 41 requests to load all elements on the main page. We found that 66% of them (27 requests) were addressed to the original Thinkkaleidoscope.com, 29% (12 requests) were made to Fonts.gstatic.com and 5% (2 requests) were made to Googletagmanager.com. The less responsive or slowest element that took the longest time to load (3.1 sec) belongs to the original domain Thinkkaleidoscope.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (21%)

Content Size

5.6 MB

After Optimization

4.4 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Thinkkaleidoscope.com main page is 5.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 4.1 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 191.7 kB

  • Original 226.7 kB
  • After minification 222.1 kB
  • After compression 35.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 191.7 kB or 85% of the original size.

Image Optimization

-0%

Potential reduce by 888 B

  • Original 4.1 MB
  • After minification 4.1 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Thinkkaleidoscope images are well optimized though.

JavaScript Optimization

-50%

Potential reduce by 92.0 kB

  • Original 185.4 kB
  • After minification 183.5 kB
  • After compression 93.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 92.0 kB or 50% of the original size.

CSS Optimization

-87%

Potential reduce by 906.6 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 136.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thinkkaleidoscope.com needs all CSS files to be minified and compressed as it can save up to 906.6 kB or 87% of the original size.

Requests Breakdown

Number of requests can be reduced by 15 (58%)

Requests Now

26

After Optimization

11

  • Images
  • JavaScript
  • CSS

The browser has sent 26 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Thinkkaleidoscope. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

Accessibility Review

thinkkaleidoscope.com accessibility score

86

Accessibility Issues

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Form elements do not have associated labels

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

thinkkaleidoscope.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

thinkkaleidoscope.com SEO score

84

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

robots.txt is not valid

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thinkkaleidoscope.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Thinkkaleidoscope.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Thinkkaleidoscope. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: