Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

trade-refrigeration.co.uk

Trade Refrigeration - Commercial Refrigeration and Retail Freezer Products | Alpine Cooling – Commercial Refrigeration and Freezer Products for Retail

Page Load Speed

4.9 sec in total

First Response

480 ms

Resources Loaded

4.3 sec

Page Rendered

123 ms

About Website

Welcome to trade-refrigeration.co.uk homepage info - get ready to check Trade Refrigeration best content right away, or after learning these important things about trade-refrigeration.co.uk

trade only suppliers of commercial food display cabinets, chillers, freezers, patisserie counters and refrigeration for retail

Visit trade-refrigeration.co.uk

Key Findings

We analyzed Trade-refrigeration.co.uk page load time and found that the first response time was 480 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

trade-refrigeration.co.uk performance score

0

Network Requests Diagram

www.trade-refrigeration.co.uk

480 ms

style.min.css

83 ms

style.css

162 ms

dashicons.min.css

330 ms

genericons.css

333 ms

Our browser made a total of 52 requests to load all elements on the main page. We found that 73% of them (38 requests) were addressed to the original Trade-refrigeration.co.uk, 17% (9 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Use.fontawesome.com. The less responsive or slowest element that took the longest time to load (736 ms) belongs to the original domain Trade-refrigeration.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 54.2 kB (17%)

Content Size

310.2 kB

After Optimization

256.0 kB

In fact, the total size of Trade-refrigeration.co.uk main page is 310.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 187.3 kB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 45.0 kB

  • Original 55.3 kB
  • After minification 55.1 kB
  • After compression 10.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 45.0 kB or 81% of the original size.

Image Optimization

-3%

Potential reduce by 5.1 kB

  • Original 187.3 kB
  • After minification 182.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Trade Refrigeration images are well optimized though.

JavaScript Optimization

-10%

Potential reduce by 3.2 kB

  • Original 33.2 kB
  • After minification 33.2 kB
  • After compression 29.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-3%

Potential reduce by 925 B

  • Original 34.5 kB
  • After minification 34.5 kB
  • After compression 33.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Trade-refrigeration.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 34 (85%)

Requests Now

40

After Optimization

6

The browser has sent 40 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Trade Refrigeration. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 21 to 1 for CSS and as a result speed up the page load time.

SEO Factors

trade-refrigeration.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Trade-refrigeration.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Trade-refrigeration.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Trade Refrigeration. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: