Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

news.urbn.com

IR Intelligence | Investor Relations Solutions | Nasdaq

Page Load Speed

534 ms in total

First Response

234 ms

Resources Loaded

241 ms

Page Rendered

59 ms

About Website

Click here to check amazing News Urbn content for United States. Otherwise, check out these important facts you probably never knew about news.urbn.com

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Key Findings

We analyzed News.urbn.com page load time and found that the first response time was 234 ms and then it took 300 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster. This domain responded with an error, which can significantly jeopardize News.urbn.com rating and web reputation

Performance Metrics

news.urbn.com performance score

0

Network Requests Diagram

news.urbn.com

234 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to News.urbn.com and no external sources were called. The less responsive or slowest element that took the longest time to load (234 ms) belongs to the original domain News.urbn.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 147.0 kB (53%)

Content Size

276.4 kB

After Optimization

129.4 kB

In fact, the total size of News.urbn.com main page is 276.4 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Javascripts take 155.8 kB which makes up the majority of the site volume.

HTML Optimization

-34%

Potential reduce by 52 B

  • Original 155 B
  • After minification 153 B
  • After compression 103 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 52 B or 34% of the original size.

Image Optimization

-0%

Potential reduce by 33 B

  • Original 67.5 kB
  • After minification 67.5 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. News Urbn images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 101.5 kB

  • Original 155.8 kB
  • After minification 154.0 kB
  • After compression 54.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 101.5 kB or 65% of the original size.

CSS Optimization

-86%

Potential reduce by 45.4 kB

  • Original 53.0 kB
  • After minification 40.0 kB
  • After compression 7.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. News.urbn.com needs all CSS files to be minified and compressed as it can save up to 45.4 kB or 86% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

SEO Factors

news.urbn.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise News.urbn.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that News.urbn.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of News Urbn. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: