Report Summary

  • 26

    Performance

    Renders faster than
    45% of other websites

  • 89

    Accessibility

    Visual factors better than
    that of 71% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 93

    SEO

    Google-friendlier than
    83% of websites

wearetraffik.com

Global Advertising & Marketing Agency | TRAFFIK

Page Load Speed

4.3 sec in total

First Response

186 ms

Resources Loaded

3.2 sec

Page Rendered

953 ms

About Website

Welcome to wearetraffik.com homepage info - get ready to check Weare TRAFFIK best content right away, or after learning these important things about wearetraffik.com

TRAFFIK is an award-winning advertising agency that works across all disciplines, driving measurable results and delivering industry-disrupting creative.

Visit wearetraffik.com

Key Findings

We analyzed Wearetraffik.com page load time and found that the first response time was 186 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Performance Metrics

wearetraffik.com performance score

26

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value7.1 s

5/100

25%

SI (Speed Index)

Value7.6 s

26/100

10%

TBT (Total Blocking Time)

Value1,160 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.087

93/100

15%

TTI (Time to Interactive)

Value16.4 s

5/100

10%

Network Requests Diagram

wearetraffik.com

186 ms

wearetraffik.com

1474 ms

gtm.js

99 ms

picturefill.min.js

60 ms

style.min.css

126 ms

Our browser made a total of 132 requests to load all elements on the main page. We found that 84% of them (111 requests) were addressed to the original Wearetraffik.com, 7% (9 requests) were made to Use.typekit.net and 6% (8 requests) were made to Cdnjs.cloudflare.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Wearetraffik.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 361.4 kB (9%)

Content Size

4.1 MB

After Optimization

3.7 MB

In fact, the total size of Wearetraffik.com main page is 4.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 3.8 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 47.2 kB

  • Original 58.2 kB
  • After minification 54.6 kB
  • After compression 11.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 47.2 kB or 81% of the original size.

Image Optimization

-8%

Potential reduce by 307.8 kB

  • Original 3.8 MB
  • After minification 3.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Weare TRAFFIK images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 2.1 kB

  • Original 137.9 kB
  • After minification 137.9 kB
  • After compression 135.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-10%

Potential reduce by 4.3 kB

  • Original 43.1 kB
  • After minification 43.1 kB
  • After compression 38.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Wearetraffik.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 28 (23%)

Requests Now

122

After Optimization

94

The browser has sent 122 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Weare TRAFFIK. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

wearetraffik.com accessibility score

89

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

wearetraffik.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

wearetraffik.com SEO score

93

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Wearetraffik.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Wearetraffik.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Weare TRAFFIK. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: